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Jungkook Wins 'SEC Award' for Three Consecutive Years... Proving His Status as a Global Pop Star with 'Never Let Go'

Jungkook Wins 'SEC Award' for Three Consecutive Years... Proving His Status as a Global Pop Star with 'Never Let Go'

'International Song of the Year' Achieved for Three Consecutive Years, Showcasing Strong Music Power with Over 200 Million Streams on Spotify
BTS's Jungkook has reaffirmed his solid status as a global pop star by winning the 'International Song of the Year' category at the '2025 SEC Award' for three consecutive years. Achieving Three Consecutive Wins with 'Never Let Go' At the '2025 SEC Award' hosted by the Brazilian entertainment...
SEVENTEEN Leads Global Cultural Exchange with 2026 World Tour Across Five Continents

SEVENTEEN Leads Global Cultural Exchange with 2026 World Tour Across Five Continents

SEVENTEEN Opens a 'New Horizon of K-Pop' with 2026 Five-Continent Tour! Fans are Bursting with Anticipation!
SEVENTEEN Opens a New Chapter in the 2026 World Tour K-Pop boy group SEVENTEEN has announced a massive world tour covering all five continents in 2026. HYBE released a video teaser on August 1st through their official YouTube channel and social media, revealing plans for a large-scale performance...
K-Pop Anime 'KPop Demon Hunters', What is the Secret Behind Its 100 Million Views Worldwide?

K-Pop Anime 'KPop Demon Hunters', What is the Secret Behind Its 100 Million Views Worldwide?

The Meeting of K-Pop and Anime, the Miracle of 〈KPop Demon Hunters〉! Why is This Work a Global Sensation?
K-Pop girl group Huntr/x stars in the Netflix original animation 〈KPop Demon Hunters〉, which has received a hot response worldwide, setting the record for the highest view count in Netflix history. Released on June 20, this animation recorded approximately 100 million views in just one month,...
BTS Live Album 'Permission to Dance on Stage' Ranks 10th on Billboard 200, Setting Record for Most Entries by a Korean Artist in the Top 10

BTS Live Album 'Permission to Dance on Stage' Ranks 10th on Billboard 200, Setting Record for Most Entries by a Korean Artist in the Top 10

Entering the charts with a live performance album, achieving the 8th Top 10 entry, making them the 3rd after Taylor Swift and Metallica
BTS has set another record on the Billboard 200 with their live album. According to a chart preview article posted on Billboard's official website on the 28th, BTS's live album 'Permission to Dance on Stage - Live' released on the 18th has entered the main album chart 'Billboard 200' at 10th place...
All-Foreign K-pop Group SEVENTOEIGHT Debuts in Korea, 6-Member Team from SBS School

All-Foreign K-pop Group SEVENTOEIGHT Debuts in Korea, 6-Member Team from SBS School

Composed of Taiwanese and Malaysian Members, Reveals Fandom 'Ichi' with Double Title Fresh + Sexy Concept
As K-pop establishes itself as the premier league in the global entertainment market, a new trend of foreign artists debuting directly in Korea is gaining attention. The male group SEVENTOEIGHT, which officially debuted on the 28th, is a global K-pop group composed entirely of Asian foreigners,...
Jungkook 'Seven' Enters Billboard Global Chart for 104th and 105th Weeks in a Row, Setting New Record for Longest Duration by an Asian Solo Artist

Jungkook 'Seven' Enters Billboard Global Chart for 104th and 105th Weeks in a Row, Setting New Record for Longest Duration by an Asian Solo Artist

BTS Jungkook Charts for Two Consecutive Years with Debut Song in 2023, Ranking 156th on Global 200 and 89th on Global (Excluding U.S.)
BTS Jungkook's solo debut song 'Seven' has achieved an unprecedented record by entering the Billboard Global Chart for the 104th and 105th weeks in a row, writing a new history for Asian solo artists. According to the chart released by Billboard on July 26, 'Seven' ranked 156th on the 'Global 200'...
'BTS Seat Here'... The Power of a Global Superstar That Led to Celebrity Flight Information Leaks

'BTS Seat Here'... The Power of a Global Superstar That Led to Celebrity Flight Information Leaks

BTS Seat Information Sold by Airline Employees for Money, Reconfirming the Influence of the K-pop Emperor Captivating the World
BTS's global popularity has been proven once again in an unexpected way. The incident of an airline employee leaking flight information of BTS members for money has brought renewed attention to their immense influence.
BTS Jin Selected as the Face of Dongwon Tuna's New Advertisement... Proving 'Big Catch' Brand Power

BTS Jin Selected as the Face of Dongwon Tuna's New Advertisement... Proving 'Big Catch' Brand Power

A Global Star's Challenge in Tuna Advertising, Forecasting 'Big Success' for Both Brand and Artist
BTS Jin has been selected as the new advertisement model for Dongwon Tuna, drawing attention with a unique brand collaboration. Dongwon F&B announced on the 25th that they have chosen BTS's Jin, a global K-POP idol group member, as the new brand model for Dongwon Tuna.
BTS Jimin, Overwhelmingly Ranked No. 1 in July Idol Brand Reputation... Proving the Unchanging Love of Global Fans

BTS Jimin, Overwhelmingly Ranked No. 1 in July Idol Brand Reputation... Proving the Unchanging Love of Global Fans

Claiming the Top Spot in the October Birthday Ranking Fan Vote, Showcasing Personal Brand Power
BTS Jimin has proven the unchanging love of global fans by overwhelmingly ranking No. 1 in the July idol personal brand reputation. In the July idol personal brand reputation survey announced by the Korean Corporate Reputation Research Institute, Jimin recorded the top spot, significantly ahead of...
2025 First Half Global Music Streaming 'Explosive Growth'... Korean Content as the New Main Character

2025 First Half Global Music Streaming 'Explosive Growth'... Korean Content as the New Main Character

Global Streaming Surpasses 4.3 Trillion Times, Achieving 15% Share for K-pop and Entering 3rd Place
The global music streaming market in the first half of 2025 is recording the highest growth rate ever, creating a new wave of change. According to global streaming data released on July 21, the number of music streams worldwide in the first half of 2025 surpassed 4.