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K-pop ‘The Small-Agency Miracle’ Is Taking Shape… Ministry Confirms Annual Support of 300 Million Won for 10 Teams, Including Récenner

K-pop ‘The Small-Agency Miracle’ Is Taking Shape… Ministry Confirms Annual Support of 300 Million Won for 10 Teams, Including Récenner

The Ministry of Culture, Sports and Tourism and KOCCA launch a new ‘Global Leap Support’ program—providing up to 3 years of autonomous backing such as overseas marketing.
The cultural power race of the 21st century is no longer the exclusive domain of giant capital. The ‘K-pop’ phenomenon that mega agencies have led has now reached a structural paradigm shift. The government’s newly launched ‘Global Leap Support for Small Agencies’ is not just a financial handout—it...
Yeon Sang-ho and Jun Ji-hyun’s <i>Swarm</i> surpasses 5 million viewers… a second record of the year

Yeon Sang-ho and Jun Ji-hyun’s Swarm surpasses 5 million viewers… a second record of the year

Takes the 5 million mark in just 24 days after release. Culture Minister Choi Hwi-young praises the overwhelming zombie acting as “an art form.”
Overwhelming terror that swallowed up theaters, “Swarm” takes the 5 million-viewer milestone Yeon Sang-ho’s universe keeps evolving. “Swarm”, the K-zombie thriller that opens a new chapter for the genre, drove a long run by surpassing 5 million cumulative viewers just 24 days after its release.
'Disney Run 2026' to Be Held in Incheon on Oct. 24

'Disney Run 2026' to Be Held in Incheon on Oct. 24

Walt Disney Company Korea will hold the official running event “Disney Run 2026” on Oct. 24 at the Imagination Platform in Incheon’s Jung District Registration for the first 15,000 people will open starting Aug. 31 on a first-come, first-served basis, with giveaways such as a limited-edition Uniqlo T-shirt The “Disney Virtual Run,” introduced for the first time this year, will be held three times from June to August, offering a different kind of advance experience
“Disney Run” is back. A Walt Disney Company Korea, also known as Disney Korea, said Friday it will host “Disney Run 2026 (Disney Run 2026)”—a Disney-themed running event that people of all ages can enjoy together—on Oct. 24 at the Imagination Platform area in Jung District, Incheon.
“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

Seventy percent of foreigners in 30 countries are positive about Hallyu K-pop and BTS remain firmly in first place, and interest from Western countries such as the U.S. and Europe has surged significantly
The Current Status of Global K-Culture: An In-Depth Analysis of the '2026 Overseas Hallyu Reality Survey' According to the results of the '2026 Overseas Hallyu Reality Survey' released by the Ministry of Culture, Sports and Tourism, seven out of ten foreigners worldwide showed overwhelming...
[Culture&] 'Yeongwol' Business District Revival! Following the success of the movie '왕과 사는 남자', 상동광산 reopens after 32 years with core mineral tungsten

[Culture&] 'Yeongwol' Business District Revival! Following the success of the movie '왕과 사는 남자', 상동광산 reopens after 32 years with core mineral tungsten

Sales in Yeongwol jumped 35.7% in 4 weeks since release. Anticipated economic boom with the return of the tungsten producing 상동광산!
The movie '왕과 사는 남자' has become a blockbuster hit, changing the economic landscape of 'Yeongwol' The mega-hit of the movie '왕과 사는 남자' (hereafter referred to as KingAndTheMan) is driving an economic renaissance in Yeongwol, the main filming location.
Park Chan-wook, Lee Jung-jae, and Byun Woo-seok Gather in One Place... tvN Voice Documentary 'I Am K' Launches

Park Chan-wook, Lee Jung-jae, and Byun Woo-seok Gather in One Place... tvN Voice Documentary 'I Am K' Launches

43 Voices that Penetrate the Essence of the K-Content Syndrome… Interview-Centered Voice Documentary
The leading figures of Korean cinema and drama gather in one place. The voice documentary launched by tvN, I Am K, is a program that interprets the reality of the syndrome phenomenon through the perspectives and insights of highly engaged individuals in K-content both domestically and...
[Photo &] Seong-jin Cho, Yun-Chan Lim, Sunwook Kim, and Yekwon Sunwoo's Piano Performance... Over 2 Hours of 'The Century's Ensemble'

[Photo &] Seong-jin Cho, Yun-Chan Lim, Sunwook Kim, and Yekwon Sunwoo's Piano Performance... Over 2 Hours of 'The Century's Ensemble'

Hyundai Motor Group Holds Unprecedented Memorial Concert for the 25th Anniversary of Jeong Joo-young's Passing... Chairman Eui-sun Chung Honors the Spirit of Challenge and Innovation
Four world-renowned pianists representing Korea took the stage. This was at the 25th anniversary memorial concert for Jeong Joo-young, the founder of Hyundai. Hyundai Motor Group announced on the 26th that it held the '25th Anniversary Memorial Concert for Jeong Joo-young in Asan: The Continuing...
[New Book Introduction]

[New Book Introduction] "BTS and Squid Game Are Not Coincidences"… Testimonies of 12 People Who Designed the Hallyu Myth

New Book 'The Invisible Hand That Created Hallyu'… On-site Experts Reveal the Hidden Strategies and Behind-the-Scenes of K-Content Success
Behind the glamorous stage of K-content that has swept the world, there was a fierce struggle of invisible supporters. The new book 《The Invisible Hand That Created Hallyu》 reconstructs the history of Hallyu from the perspective of planners and practitioners who designed and supported the success,...
The Future of K-Content as Painted by AI... CJ ENM Officially Launches 'AI Content Alliance'

The Future of K-Content as Painted by AI... CJ ENM Officially Launches 'AI Content Alliance'

The First Public-Private-Academic Cooperation Model in Korea... Opening the Era of 'AI Cinema' from Production to Distribution and Talent Development
CJ ENM announced on the 10th through a press release that it has launched the 'AI Content Alliance' in collaboration with AI small production companies and educational institutions to build an AI content industry ecosystem.
Movie 'Class Reunion: The Last Supper' X Designer Lee Cheong-cheong, Collaboration Crossing Screen and Runway

Movie 'Class Reunion: The Last Supper' X Designer Lee Cheong-cheong, Collaboration Crossing Screen and Runway

Designer Lee Cheong-cheong (LIE) Costume Support... Styling Representing Character Personalities Sparks Attention
〈Class Reunion: The Last Supper〉 and designer Lee Cheong-cheong's connection has become a hot topic. Released on February 4, 〈Class Reunion: The Last Supper〉 is a comedy that depicts the process of a long-awaited reunion turning into a last supper, revealing the true face of Korean society as...