![[Photos] Lee Sang-yeob on battling the “end button” every time in short-form series; director Lee Byung-hun says he was “told off harshly” at BCWW 2026 conference](https://cdn.www.cineplay.co.kr/w220/q85/article-images/2026-09-16/c538e787-7d80-457e-be64-fe2b71cde310.jpg)
[Photos] Lee Sang-yeob on battling the “end button” every time in short-form series; director Lee Byung-hun says he was “told off harshly” at BCWW 2026 conference
Quality production, creator rights and cutting production resources by 50% to 60% emerge as key topics
Lee Sang-yeob and Lee Byung-hun battle the short-form “X button,” cutting costs by 60% with AIBCWW 2026 conference presents behind-the-scenes stories from 70 productions and a transparent data-sharing modelAs the media ecosystem undergoes seismic shifts, established creators opened up about the...