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[Publishing Industry Watch] Movie Box-Office Buzz Lifts Bookstores Too… ‘Project Hail Mary’ Tops May Bestseller List

[Publishing Industry Watch] Movie Box-Office Buzz Lifts Bookstores Too… ‘Project Hail Mary’ Tops May Bestseller List

'The Martian' and 'Artemis'—the finale of the so-called space trilogy—spins into a hit at the box office, triggering a backslide for Andy Weir’s sci-fi novel
Readers’ hunger for space returns the title to the bestseller summit By far, the top predator in the May publishing market was 'Andy Weir'’s SF blockbuster 'Project Hail Mary'. According to '200 Books in the Spotlight in May', a report released by the Korea Creative Content Agency after a precise...
Naver Webtoon Lands 60th Anniversary ‘Star Trek’ Partner Deal With the U.S… Kicks Off a ‘Gen Z’ Push

Naver Webtoon Lands 60th Anniversary ‘Star Trek’ Partner Deal With the U.S… Kicks Off a ‘Gen Z’ Push

For the first time in its 60-year history, it adopts a ‘webtoon’ format… Collaborates on a global campaign with Paramount Original webtoons ‘Stargazers’ and ‘Recollection’ roll out sequentially starting Nov. 17 in North America “Seventy-five percent of North American users are Gen Z”… a “mobile CPR” for an aging ‘Star Trek’ IP
Naver Webtoon has officially joined forces as a global campaign partner for the legendary Hollywood sci-fi franchise ‘Star Trek,’ proving its influence in the North American market once again. Through its English service, Naver Webtoon began rolling out original webtoons based on the ‘Star Trek’...