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IU and Byun Woo-seok’s “First Lady of the 21st Century” Episode 2 Scores 9.5% Viewership, Reigniting the “Goong” Craze After 20 Years

IU and Byun Woo-seok’s “First Lady of the 21st Century” Episode 2 Scores 9.5% Viewership, Reigniting the “Goong” Craze After 20 Years

There’s no such thing as a passive Cinderella. IU’s choice of Byun Woo-seok breaks through to 9.5% with a sweeping mise-en-scène and a wholly original script.
A constitutional monarchy story awakened after 20 years… “First Lady of the 21st Century” sparks a 9. 5% ratings surgeAfter 20 years, the world of a constitutional monarchy theme from the drama 'Goong', which swept South Korea in 2006, returns in a fresh, upgraded form.
| James choi
A Second “Palace” Is Born? IU and Byeon Woo-seok’s “The Grand Prince Consort of the 21st Century” Begins With 7.8%

A Second “Palace” Is Born? IU and Byeon Woo-seok’s “The Grand Prince Consort of the 21st Century” Begins With 7.8%

If There Were a Royal Family in South Korea… “The Grand Prince Consort of the 21st Century,” Kicking Off With IU’s Bold Marriage Proposal, Records 7.8% Viewership in Episode 1—A Box-Office-Style Boom Is Coming!
[Viewership Focus] The Opening of a Bold Romance in a Constitutional Monarchy WorldWith actress 'IU' and 'Byeon Woo-seok' meeting, MBC’s brand-new Friday-to-Saturday drama 'The Grand Prince Consort of the 21st Century'—already drawing intense attention before its premiere—has fully captivated...
| James choi
BIBI Selected for the First OST Lineup of “The Crowned Prince’s Wife of the 21st Century”… Kicks Off a Romance That Defies the Norm

BIBI Selected for the First OST Lineup of “The Crowned Prince’s Wife of the 21st Century”… Kicks Off a Romance That Defies the Norm

Release on the 10th at 6:00 PM of “My Pace”… A Dreamy Vocal Meets a Powerful Guitar Sound in Perfect Harmony
Singer BIBI takes the grand opening as the first OST for MBC’s new Friday-Saturday drama “The Crowned Prince’s Wife of the 21st Century”. Kakao Entertainment announced that BIBI’s ‘My Pace’, the drama’s first OST, will be released through various music sites on the 10th at 6:00 PM.
| Chua-young
IU and Byeon Woo-seok’s “The Crown Princess/Grand Prince’s Wife of the 21st Century” Premieres April 10

IU and Byeon Woo-seok’s “The Crown Princess/Grand Prince’s Wife of the 21st Century” Premieres April 10

Production press conference held on the 6th; a long-awaited reunion in 10 years after “Scarlet Heart: Ryeo,” igniting big buzz A romance set against a constitutional monarchy backdrop in the 21st century… IU, the daughter-in-law-to-be from a chaebol family who is treated as an ordinary person, and Byeon Woo-seok as the fated prince share the screen Director Park Jun-hwa: “IU and Byeon Woo-seok—they have the look of a perfect king and queen… Their visuals and acting are both uniquely outstanding”
IU and Byeon Woo-seok, starring in the lead roles, have officially announced their arrival with one of the most eagerly awaited productions of the first half of 2026, MBC’s new Friday-Saturday drama “The Crown Princess of the 21st Century”.
| Yangsimoh
[Photo&] IU and Byeon Woo-seok’s “The Noble Lady of the 21st Century” Foreshadows a Second “Princess Hours” Syndrome, “At the Production Press Conference”

[Photo&] IU and Byeon Woo-seok’s “The Noble Lady of the 21st Century” Foreshadows a Second “Princess Hours” Syndrome, “At the Production Press Conference”

A constitutional-monarchy romance reunites IU and Byeon Woo-seok after 10 years. MBC’s new drama “The Noble Lady of the 21st Century” is raising expectations for a hit.
The Prologue of Royal Romance, Foreshadowing a Second “Princess Hours” SyndromeActors 'IU' and 'Byeon Woo-seok' have teamed up for MBC’s new Friday-Saturday drama 'The Noble Lady of the 21st Century'. Set in a bold world where the country runs on 'a constitutional monarchy', it tells the story of a...
| James choi

"Welcome, First Time in Korea?" Returns After 6 Months... DinDin's Comeback After 5 Years and Major Overhaul

"Host System" Abolished, Declaring an Authentic "Evolved Travel"
Original Members DinDin and Veteran Kim Jun-hyun MC Team... "We Will Create a Golden Era Again"
First Traveler "Eiffel Tower Celebrity" Paco to Oscar-Winning Directors, a Glamorous Lineup
MBC Every1's flagship entertainment program and the original foreigner travel program "Welcome, First Time in Korea. " (hereafter "Welcome") has returned with a completely new look after a 6-month reorganization.
| Yangsimoh
'K-Pop Demon Hunters' Director Chris Appelhans to Appear on 'Hey! First Time in Korea?'... Traveling with Korean Wife and Son

'K-Pop Demon Hunters' Director Chris Appelhans to Appear on 'Hey! First Time in Korea?'... Traveling with Korean Wife and Son

The Academy Award-winning director's love for Korea draws attention ahead of Season 2 with inspiration from a trip to Korea.
Chris Appelhans, co-director of the Netflix animated film 〈K-Pop Demon Hunters〉 (hereafter 〈K-Pop Demon Hunters〉), which won two Academy Awards this year, will appear on a Korean variety show. MBC Every1 announced on the 17th that Appelhans will appear on 〈Hey. First Time in Korea. 〉.
| 김지민
'13 Million Surpassed' 'The King's Warden' Jang Hang-jun & Yoo Hae-jin to Meet Son Seok-hee... Appearing on MBC 'Son Seok-hee's Questions'

'13 Million Surpassed' 'The King's Warden' Jang Hang-jun & Yoo Hae-jin to Meet Son Seok-hee... Appearing on MBC 'Son Seok-hee's Questions'

Broadcasting on March 18 at 9 PM, focusing on Son Seok-hee's sharp questions
With over 13 million viewers, the movie 〈The King's Warden〉 continues its box office dominance as its main stars visit the home theater.According to MBC on the 16th, director Jang Hang-jun and actor Yoo Hae-jin of 〈The King's Warden〉 have confirmed their joint appearance on MBC 〈Son Seok-hee's...
| Kim Ji-yeon
K-Trot Grand Festival '2026 K-TROT GRAND AWARDS' to be Held on April 11 at the Peace Hall

K-Trot Grand Festival '2026 K-TROT GRAND AWARDS' to be Held on April 11 at the Peace Hall

Hosted by Pantix and Concept K Company, and organized by MBC Plus… A fair award combining data and expert judging Fan voting will take place through platforms like Mubit and Celeb Champ… Organizers say "The highlight is the glamorous lineup shrouded in mystery" Tickets will be exclusively available from Ticket Link starting at 8 PM on the 17th, leading the globalization of K-Trot
The large-scale award ceremony '2026 K-TROT GRAND AWARDS', which will prove the popular love for trot, a representative genre of South Korea, will grandly open its curtains on the 11th of next month.◆ Elevating the Authority and Value of K-Trot through Objective EvaluationAccording to the...
| Seongchan Eol
IU and Byun Woo-seok Star in MBC 'Perfect Crown', Premiering April 10

IU and Byun Woo-seok Star in MBC 'Perfect Crown', Premiering April 10

A romance breaking class barriers set against the backdrop of a constitutional monarchy in 21st century South Korea... A contract marriage between a chaebol woman and the second son of the royal family
MBC has confirmed the premiere schedule for the new Friday-Saturday drama 〈Perfect Crown〉.MBC announced that it will first showcase 〈Perfect Crown〉 on the 10th of next month at 9:40 PM. This drama depicts a romance between a chaebol woman who has everything but is of commoner status and a man who...
| 김지민