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'JYP Flagship Tokyo' opens in Daikanyama, set to draw K-pop fans year-round

'JYP Flagship Tokyo' opens in Daikanyama, set to draw K-pop fans year-round

First permanent location, 'JYP Flagship Tokyo,' opens on the 10th with four specialized spaces, including limited-edition merchandise and a keychain workshop
Beyond pop-ups: A new foothold for JYP's localization strategy JYP Entertainment has opened its first official permanent store in a prime Tokyo commercial district as it moves to engage the city's K-pop fans. JYP said on the 13th that it officially opened 'JYP Flagship Tokyo' in Tokyo's Daikanyama...
| James choi
TWICE Appears for the Third Time on NBC's Jimmy Fallon Show... Performance of 'Strategy'

TWICE Appears for the Third Time on NBC's Jimmy Fallon Show... Performance of 'Strategy'

Powerful Performance of the Insert Song from Netflix's 'K-Pop Demon Hunters'... Tokyo National Stadium Performance Scheduled for April
Girl group TWICE appeared on NBC's flagship talk show 〈The Tonight Show Starring Jimmy Fallon〉(The Tonight Show Starring Jimmy Fallon) to showcase their performance. Their agency JYP Entertainment announced on the 25th that TWICE performed 'Strategy' on the program that aired on the 23rd .
| 김지민