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BTS ‘Arirang’ album races globally… UK official chart top 5 for 3 straight weeks

BTS ‘Arirang’ album races globally… UK official chart top 5 for 3 straight weeks

With the full-length album ‘Arirang’ and the title track ‘Swim,’ it sweeps the UK Official Charts and Spotify at the same time—continuing its global run for 3 straight weeks in a row!
‘BTS,’ proves its staying power through its new world tour ‘Arirang’The group ‘BTS’ kicked off its new world tour ‘Arirang’ at the main stadium of Goyang Stadium in Gyeonggi Province. With explosive reactions from fans around the world, the concert underscored ‘BTS’’s firm position as a driving...
| James choi
BTS 'Arirang' Sets a Billboard Record With Back-to-Back Weeks at No. 1…'Swim' Lands at No. 2

BTS 'Arirang' Sets a Billboard Record With Back-to-Back Weeks at No. 1…'Swim' Lands at No. 2

First K-pop act to spend two consecutive weeks at No. 1 on the Billboard 200. The title track, 'Swim,' reached No. 2 on the Hot 100 and topped digital sales, signaling a successful comeback.
K-pop's first feat: Achieves a historic two-week No. 1 run on 'Billboard 200'The group 'BTS' ('BTS') created an unprecedented new chapter on the United States Billboard main album chart with its full-length album 'Arirang' ('ARIRANG'), released after a long military service hiatus.
| James choi
A Global Musician ‘Miryang Park Clan’s Anderson .Paak Pack’ Movie ‘K-POPS!’ Features aespa for an OST Collaboration. What’s the Extra Charm? When Does It Hit Theaters in Korea?

A Global Musician ‘Miryang Park Clan’s Anderson .Paak Pack’ Movie ‘K-POPS!’ Features aespa for an OST Collaboration. What’s the Extra Charm? When Does It Hit Theaters in Korea?

‘Anderson .Paak,’ Chosen by ‘Dr. Dre.’ His Directorial Debut ‘K-POPS!’
1. 'The Best Output from the Miryang Park Clan', K-POP Returns of a World-Class Top ArtistThe Grammy King with Korean Roots Flowing in His Blood, 'Anderson . Paak'Born to an African-American father and a mother of Korean mixed heritage, 'Anderson .
| James choi
'BTS' Returns, Shaking Up the Global OTT Ecosystem…Intense Competition for Live Content

'BTS' Returns, Shaking Up the Global OTT Ecosystem…Intense Competition for Live Content

18.4 million viewers in just 24 hours from the first-ever live stream by a single artist. New app installs surge twofold as the world turns the page on global OTT live content!
'BTS' Returns, Upending the Global OTT EcosystemAn unprecedented record has been set. The 'BTS' comeback concert at Gwanghwamun completely flipped the landscape of the global OTT market. This live broadcast, planned by 'Netflix' as the first-ever initiative by a single artist, pulled in an...
| James choi
[Photo&] The Stars of “K-Pop Demon Hunters” sweeping the Oscars visit Korea, press conference highlights

[Photo&] The Stars of “K-Pop Demon Hunters” sweeping the Oscars visit Korea, press conference highlights

The production team, including director Maggie Kang, concluded a successful press conference. They shared ambitions for the sequel to be even bigger in scale and to incorporate Korean elements such as trot.
Returning in triumph with an Oscar trophy, the stars of “K-Pop Demon Hunters”The leading stars of the Netflix animated film “K-Pop Demon Hunters” (hereinafter “K-Pop Demon Hunters”), which swept major U. S. awards and sparked a global sensation, returned to Korea in triumph.
| James choi
[Global POP Issue] Celine Dion, Fighting a Rare Illness, Returns to Paris for a Solo Performance in Four Years

[Global POP Issue] Celine Dion, Fighting a Rare Illness, Returns to Paris for a Solo Performance in Four Years

Celine Dion, whose performance at the opening ceremony of the Paris Olympics moved audiences to tears, has confirmed a 10-date comeback run at the September Paris La Défense Arena!
A miraculous return— the Queen of Pop will take the Paris stage againThe pop legend 'Celine Dion' is making a spectacular return to fans around the world, resuming her solo performances in Paris, France after four years battling a rare illness.
| James choi
[Culture &] HYBE will search for the next generation of global K-pop stars in India (population: 1.4 billion)

[Culture &] HYBE will search for the next generation of global K-pop stars in India (population: 1.4 billion)

The first auditions take place in five major Indian cities and online. Global partners such as Samsung and Nongshim join the project, helping expand K-pop’s reach beyond borders.
' HYBE ' in India, home to 1. 4 billion people, begins a search for the next generation of ' K-pop ' starsGlobal entertainment company ' HYBE ' will kick off a large-scale ' global audition ' for ' India ', a market of 1. 4 billion people, right away.
| James choi
HYBE to introduce its “K-pop system” to the Indian subcontinent…Opening an audition to discover the next-gen global stars

HYBE to introduce its “K-pop system” to the Indian subcontinent…Opening an audition to discover the next-gen global stars

Following Japan, the U.S., and Latin America, HYBE’s “multi-home, multi-genre” strategy lands in India In-person auditions in 10 major Indian cities…Major global partners join in, including Samsung and Nongshim With an average age of 28 and a 1.4-billion-strong population, HYBE is expected to create a new super IP by combining vast potential with K-pop methodologies
After applying its “K-pop methodology” to local markets in Japan, the United States, and Latin America, HYBE is now rolling out its efforts in India as it moves full steam ahead to discover and nurture the next generation of global stars.
| Seongchan Eol
Lotte Duty Free Reappoints aespa as Global Model... Completes K-Pop Marketing Lineup

Lotte Duty Free Reappoints aespa as Global Model... Completes K-Pop Marketing Lineup

Building a model lineup with Kickflip and Hats to Hearts... Accelerating the attraction of multinational tourists from Japan and China
Lotte Duty Free has reappointed the girl group aespa as its global model, significantly strengthening its K-Pop-centered marketing strategy.On the 9th, Lotte Duty Free announced that it has selected aespa as its global model and has built a K-Pop model lineup alongside Kickflip and Hats to Hearts,...
| 김지민
HYBE Forms Global Partnership with Spotify... Launching Exclusive Video Podcast Channel

HYBE Forms Global Partnership with Spotify... Launching Exclusive Video Podcast Channel

Joining forces with Spotify, which has 700 million users, to expand the global reach of K-pop content HYBE's studio will handle video planning and production, while Spotify will support global distribution The channel name will be revealed on March 23, with the first omniverse content featuring HYBE artists debuting in April
Entertainment lifestyle platform company HYBE is taking significant steps to expand the global reach of K-pop content by partnering with Spotify, the world's largest audio and music streaming platform. On the 6th, HYBE announced that it has signed a global content partnership with Spotify and will...
| Seongchan Eol