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BTS Hits the World Cup Stage, and Google Searches Explode 4-Fold

BTS Hits the World Cup Stage, and Google Searches Explode 4-Fold

Spotify tops a record 30 million plays—streaming of “Dynamite” jumps 105%
“BTS” magic in 13 minutes… the reason searches for the group surged 4 times worldwide The group BTS took over the halftime show of the 2026 FIFA North America and Central America World Cup final, setting a new milestone in global popular music history.
BTS Jung Kook’s “Seven” Hits 3 Billion-Stream Milestone, a First for a Korean Act on Spotify

BTS Jung Kook’s “Seven” Hits 3 Billion-Stream Milestone, a First for a Korean Act on Spotify

Among all songs released worldwide in 2023, it is the only one to reach the 3 billion mark—entering the Billboard charts for 152 straight weeks and sustaining long-term success
A 3 Billion-Stream Feat, a Proof of the Global Pop Star That Rewrote the Pop Landscape “BTS”’s golden maknae has now risen as an “unmatchable global pop icon,” and “Jung Kook” has set yet another record, shocking music markets around the world.
Sung Si-kyung x Indonesian top star Raisa release duet track “Heaven Knows” simultaneously worldwide

Sung Si-kyung x Indonesian top star Raisa release duet track “Heaven Knows” simultaneously worldwide

Raisa, a representative singer-songwriter with 36 million followers in Indonesia, and Sung Si-kyung deliver an all-time top-tier global collaboration The cover video of “Endless Love” on YouTube sparked attention, followed by high praise from the original artist Lionel Richie—leading to the first-ever original duet Raisa’s first Korean vocal debut and Sung Si-kyung’s English vocals take shape, signaling a perfect blend of K-ballad and global pop
Sung Ki-kyung and Raisa synchronized their voices in a sweet duet. A well-made duet that brings together K-ballad and global pop According to the E2W Group, singer Sung Si-kyung will release the duet track “Heaven Knows” with Indonesian star Raisa at 6 p. m. on the 19th.
Fate Hinges on One Match…EWC Docuseries ‘Level Up’ Season 2 Unveiled

Fate Hinges on One Match…EWC Docuseries ‘Level Up’ Season 2 Unveiled

A survival story of pro gamers chasing $75 million in prize money. Amazon Prime Video releases a five-episode docuseries that reveals the untold stories behind the EWC stage
The Backside of Competition, a Cold Record of Survival Captured Through the Lens Ahead of the opening of ‘Esports World Cup ’, the Saudi Arabia Esports Federation has rolled out the back-of-stage reality in a no-holds-barred documentary, ‘Esports World Cup: Level Up’ Season 2, releasing it on the...
'K-Pop Demon Hunters' Marks 1 Year With a Record-Shattering Run

'K-Pop Demon Hunters' Marks 1 Year With a Record-Shattering Run

A year after its worldwide release on June 20, 2025, Netflix's 〈K-Pop Demon Hunters〉 continues to set major streaming and music-chart records. The film was released worldwide on June 20, 2025, and more than a year later remains a frequent topic of conversation.
Cortis’ “REDRED” Hits Spotify’s 100 Million Mark in Just 57 Days

Cortis’ “REDRED” Hits Spotify’s 100 Million Mark in Just 57 Days

The track sets the fastest record in the past five years for a debuting boy group, and Cortis keeps the momentum going with sold-out shows on its first tour after a massive singalong in Seoul
“REDRED ,” a mega hit by the group Cortis, topped 100 million cumulative streams on Spotify, the world’s largest music platform, proving its global breakout status. On the 18th, the agency BigHitMusic said that as of the 16th, the song reached the 100 million mark.
'Attack on Titan' Kodansha Targets India's Gen Z With '370 Million' Push

'Attack on Titan' Kodansha Targets India's Gen Z With '370 Million' Push

The Japanese publishing giant is setting up its first India joint venture, aiming to secure a foothold in the fast-growing market with manga and IP business.
The titan's advance planted on a 1. 4-billion-population continent… Japan's publishing empire Kodansha goes straight for India Kodansha, Japan's largest publishing empire, is raising its flag in the vast youth continent of India.
BTS Side by Side…“Baby Shark” Logs a Record Wait for 1 Billion Streams on Spotify

BTS Side by Side…“Baby Shark” Logs a Record Wait for 1 Billion Streams on Spotify

Character First to Join Spotify “Billions Club”…Riding a YouTube 16.9 Billion View Hit, the Breakout Powered the Global Soundtrack Market Too
The power of unprecedented K-content, as it enters the “Billions Club” The global mega hit “Pinkfong Baby Shark” (hereafter referred to as “Baby Shark”) has set a milestone by surpassing cumulative streaming of 1 billion on “Spotify”, the world’s largest music platform.
ENHYPEN 'Bite Me' Surpasses 500 Million on Spotify…First-Ever Record for the Group

ENHYPEN 'Bite Me' Surpasses 500 Million on Spotify…First-Ever Record for the Group

'Bite Me' Surpasses 500 Million, Joining 'Sweet Venom' as It Crosses 200 Million. With 19 Songs Accumulating 100 Million Streams Each, Anticipation for the Second Half World Tour Reaches Its Peak.
ENHYPEN's representative tracks 'Bite Me' and 'Sweet Venom' have proven their global impact by writing streaming record highs together on the world's largest music platform, Spotify. On the 16th, agency Belift Lab said that the two songs have surpassed a cumulative 500 million streams and 200...
BTS Takes Over Latin America… Brazil and Mexico Overtake Korea in Streaming

BTS Takes Over Latin America… Brazil and Mexico Overtake Korea in Streaming

Streaming Surpasses Korea—Mexico Even Sells Out 150,000 Seats. Expansion of South America Tours Including Peru and Chile
BTS’ fans take over Latin America: reshaping the global music market The group ’BTS’ is proving explosive popularity in the Latin America market, shaking up the landscape of the global music industry. The ’ARIRANG’ world tour show held in Mexico recently drew a stunning crowd of 150,000 viewers in...