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[Photo&] Stray Kids Aim Not for Awards, Releases New Album ‘THE? & THAT’… Grammy and Military-Halt Hiatus Feelings ‘Reporter Press-Talk Scene’

[Photo&] Stray Kids Aim Not for Awards, Releases New Album ‘THE? & THAT’… Grammy and Military-Halt Hiatus Feelings ‘Reporter Press-Talk Scene’

The mini album with eight tracks drops at 1:00 p.m. on the 7th, setting its sights on a ninth consecutive No. 1 on the Billboard 200
The group 'Stray Kids' returned after a 9-month silence with a new album, 'THE? & THAT' (THIS & THAT). At a release-day press event held at the Conrad Seoul hotel in Yeouido, Seoul, on the 6th, the members laid bare not only their overwhelming confidence in the new record but also their weighty...
| James choi
[Photo &] BTS launches surprise boycott of Grammy 'Asian Pop'… Will BLACKPINK and Stray Kids win first trophy as deadline nears

[Photo &] BTS launches surprise boycott of Grammy 'Asian Pop'… Will BLACKPINK and Stray Kids win first trophy as deadline nears

With the submission deadline set for Oct. 21 next month, HYBE says it will respect artists' wishes… Support for the boycott spreads across the music industry, including Tablo and critics
BTS launches a surprise boycott of the Grammy 'Asian Pop'… A twist ahead of the Oct. 21 deadlineControversy over alleged Grammy maneuvering aimed at the world's No. 2 music market draws fire, with Stray Kids and BLACKPINK seen as indirect beneficiariesGlobal pop icons 'BTS' have declared a surprise...
| James choi
BTS Leads K-Pop Export Surge of 125% in the First Half… BigBang and Stray Kids Take the Stage in the Second Half

BTS Leads K-Pop Export Surge of 125% in the First Half… BigBang and Stray Kids Take the Stage in the Second Half

After conquering the United States, Blackpink, Cortiz, BigBang, and Stray Kids are set to reclaim the annual 100-million-album milestone this year
The map of global pop music history is in turmoil. Fueled by the overwhelming performances of mega artists such as 'BTS' and 'Blackpink', the 'K-pop market' saw an unprecedented boom in the first half of this year.
| James choi
Stray Kids Await Milestone as They Hit 1 Billion Streams for the 6th Time on Spotify

Stray Kids Await Milestone as They Hit 1 Billion Streams for the 6th Time on Spotify

Their 6th overall Spotify entry into the 1 billion-stream club. On the 25th they hold a new world tour, and next month on the 7th they release a new album, building momentum for global success.
A seismic shift in the global music ecosystem has already begun. 'Stray Kids' has etched yet another dominant milestone onto Spotify, the world’s largest audio platform.According to an official announcement from JYP Entertainment on the 1st, their albums 'ODDINARY ' and 'ATE ' have sequentially...
| James choi
Stray Kids Launch New World Tour “RUN IT” With Seoul’s KSPO Dome Start…First Overseas Male Act to Enter Japan’s National Stadium

Stray Kids Launch New World Tour “RUN IT” With Seoul’s KSPO Dome Start…First Overseas Male Act to Enter Japan’s National Stadium

The group begins five shows at Seoul’s KSPO Dome next month before kicking off a global tour. The Japan-only run is expected to draw 370,000 viewers, sending out a major burst of box-office momentum.
A new milestone for K-pop: Entering Tokyo’s National Stadium and commanding overwhelming global ticket powerA massive roar that will shake up K-pop’s map of influence is underway. The group ‘Stray Kids’ kicks off the grand opening of its new world tour ‘RUN IT’ with Seoul as the starting point.
| James choi
Stray Kids Felix Named Global Model for “2026 HanbokWave”

Stray Kids Felix Named Global Model for “2026 HanbokWave”

Billboard takeovers in New York and Paris… the Ministry of Culture, Sports and Tourism launches a call for companies to develop Hanbok designs tailored to Felix
An aesthetics that breaks boundaries, “Hanbok” chooses the face of an eraFelix of the K-pop group “Stray Kids,” standing at the center of global pop culture, steps forward as a cultural messenger bringing the beauty of Korea’s traditional attire to the world.
| James choi
A Self-Affirmation Pulled From the Depths: Stray Kids Han Makes a Surprise Solo Release of “Back to Life”

A Self-Affirmation Pulled From the Depths: Stray Kids Han Makes a Surprise Solo Release of “Back to Life”

A new track unveiled by the “SKZ-PLAYER” who took part directly in writing and composing, carrying a candid vow to never lose himself.
A Self-Affirmation Pulled From the Depths, ‘Stray Kids’ ‘Han’’s ‘Back to Life’As the key driving force behind ‘Stray Kids’ , the group leading a seismic shift in global K-pop, member ‘Han’ made a surprise release of the solo digital single ‘Back to Life’ at 6 p. m.
| James choi
Stray Kids and Jennie Captivate New York With a Surprise Release of an Unannounced New Song…Stray Kids and Jennie Line Up as Headliners for the ‘Governors Ball 2026’ Music Festival

Stray Kids and Jennie Captivate New York With a Surprise Release of an Unannounced New Song…Stray Kids and Jennie Line Up as Headliners for the ‘Governors Ball 2026’ Music Festival

Stray Kids and Jennie. Jennie unveils an unreleased new song, and then comes Catseye—proof of K-pop’s clout.
K-wave flowing through the heart of New York—and its king and queen at the centerIn New York, the birthplace of pop, and especially in one of the city’s most acclaimed summer music festivals, ‘Governors Ball Music Festival 2026’ has evolved into the perfect arena for ‘K-pop.
| James choi
Stray Kids’ “MIROH” MV Surpasses 200 Million Views, Marking a Global Milestone

Stray Kids’ “MIROH” MV Surpasses 200 Million Views, Marking a Global Milestone

The “Easy” MV adds another 100 million views, while cumulative album sales in Korea and Japan top 40 million—pushing K-pop’s top tier further
A 40 million-copy myth, “Stray Kids” devours the global pop marketThe K-pop map is being rewritten again. At its center stands “Stray Kids” firmly. Beyond a simple idol group, their rise into a major power in the global music industry sets a new historical milestone with every step.
| James choi
Korean Folk Music in the Spotlight Inside K-pop in Argentina—Special Exhibition Featuring BTS, Stray Kids, and K-pop Demon Hunters

Korean Folk Music in the Spotlight Inside K-pop in Argentina—Special Exhibition Featuring BTS, Stray Kids, and K-pop Demon Hunters

Joo Argentina Korean Cultural Center holds a special exhibition ‘Good, God, Kkun’ through Aug. 5 in Buenos Aires, shining a light on the elements of Korean folk music that have seeped into K-pop content
A Joseon groove that shook the other side of the globe in South America… ‘K-pop’, dressed in traditional attireIn the heart of Buenos Aires, Argentina, in South America, the deep resonance of ‘Korean traditional music’ has arrived.
| James choi