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Lotte Duty Free Reappoints aespa as Global Model... Completes K-Pop Marketing Lineup

Lotte Duty Free Reappoints aespa as Global Model... Completes K-Pop Marketing Lineup

Building a model lineup with Kickflip and Hats to Hearts... Accelerating the attraction of multinational tourists from Japan and China
Lotte Duty Free has reappointed the girl group aespa as its global model, significantly strengthening its K-Pop-centered marketing strategy.On the 9th, Lotte Duty Free announced that it has selected aespa as its global model and has built a K-Pop model lineup alongside Kickflip and Hats to Hearts,...
| 김지민
ENHYPEN Named New Face of Shilla Duty Free as Brand Steps Up Global Marketing

ENHYPEN Named New Face of Shilla Duty Free as Brand Steps Up Global Marketing

Global K-pop group ENHYPEN named official promotional models for Shilla Duty Free Riding No. 1 Billboard 200 debut and five consecutive double-million-selling albums, group to expand engagement with customers overseas Brand to launch diverse global campaigns spanning online and offline promotions, digital content and more
The group ENHYPEN has been named the new face of Shilla Duty Free, underscoring its global influence. ENHYPEN named Shilla Duty Free's signature global face Shilla Duty Free and ENHYPEN's agency, BELIFT LAB, said on the 4th that the two companies signed a memorandum of understanding on the 26th of...
| Seongchan Eol
[Interview] “I believed the box-office myth from 100 years ago would return.” Director Yasuda Junichi of “Samurai Timeslipper” ②

[Interview] “I believed the box-office myth from 100 years ago would return.” Director Yasuda Junichi of “Samurai Timeslipper” ②

At the end of last year, at the Japan Academy, the awards beat hot releases such as “Last Mile” and “Kingdom 4” to win seven categories: best picture, best director, best screenplay, best actor, best cinematography, best lighting, and best editing.
This is a structure that connects the filming set of the late Edo period with that of a modern-day historical drama. The former is an era in which the shogunate was in decline ahead of the Meiji Restoration, while the latter is a period that came after the heyday of 1970s-80s historical dramas—when...
| 이화정