Hearts_to_Hearts 'RUDE!' Spotify Tops 100 Million Global Streams—First K-Pop Girl Group This Year

'Hearts to Hearts' new song 'RUDE!' clears 100 million streams on Spotify... first K-pop girl-group global milestone this year

A global craze written in just 3 months—Hearts to Hearts' relentless momentum

The new song 'RUDE!'(RUDE!) by the SM Entertainment girl group 'Hearts to Hearts' (Hearts to Hearts) has taken full control of the global music market after it surpassed 100 million cumulative streams on Spotify, the world's largest music platform.

According to an official statement from the agency on the 23rd, the feat is an exceptional accomplishment achieved in just three months after the song's release. In particular, it clearly proves the group's overwhelming global impact by being the first among K-pop girl-group tracks released this year to reach 100 million streams. With this, after debuting 1 year and 3 months ago, 'Hearts to Hearts' has risen to the ranks of top-tier artists holding a total of three 100-million-stream songs—following 'The Chase' (The Chase) and 'STYLE' (STYLE), and now 'RUDE!'.

Released in February, 'RUDE!' is a house-based dance track that captures unrestrained boldness and defiance. Its rhythmic groove and stylish synthesizer sound are winning over listeners worldwide, driving a steady run of long-term popularity.

Meanwhile, riding a frightening upward surge, 'Hearts to Hearts' will take the stage at the Hanyang University festival on the 29th to connect directly with the public. Then on the 30th, the group is set to appear at 'M Countdown X Mega Concert' at Incheon's Yeongjongdo Inspire Arena, where it will deliver a uniquely captivating, dazzling performance.