'HYBE's Companion' Colombian Band Morat Achieves First No. 1 on Billboard's 'Latin Airplay'
'Me Toca a Mí' Jumps 13 Spots to the Top...Record of 9.1 Million with a 64% Surge in Listenership
The Colombian four-member band Morat, in partnership with HYBE Latin America, has achieved its first No. 1 on the major U. S. Billboard charts, proving that the global expansion strategy of K-pop companies is also yielding results in the Latin music market.
