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'Baby Shark' Pinkfong Unveils 'Red Rex,' Office Comedy Animation Resonating With 2030 Working Adults

'Baby Shark' Pinkfong Unveils 'Red Rex,' Office Comedy Animation Resonating With 2030 Working Adults

A collaboration with HYBE’s Superton on AI voice technology. It has surpassed 21 million TikTok views, drawing global MZ audiences
'Baby Shark' The Pinkfong Company Turns Toward MZ Office Workers 'Red Rex' Unveiled A global phenomenon, 'Baby Shark'—The Pinkfong Company’s signature IP has expanded beyond children’s content, introducing a brand-new intellectual property , 'Red Rex', aimed squarely at 2030 MZ-generation office...
| James choi
Jennie Drops the ‘Summer Song’ That Broke Overseas First—Releases ‘LessthanaLover’ on the 24th

Jennie Drops the ‘Summer Song’ That Broke Overseas First—Releases ‘LessthanaLover’ on the 24th

Jennie personally handled the lyrics and music video direction for her summer track, with an official release on the 24th at 1 p.m.
A summer song that grabs a foothold on the global stage—Jennie’s evolution Against the backdrop of intense attention from music fans around the world, ‘BLACKPINK Jennie’ has finally declared a new musical transformation.
| James choi
Busan Station opens “BTS Welcome Center” for 5 days — Hive’s official stamp rally

Busan Station opens “BTS Welcome Center” for 5 days — Hive’s official stamp rally

Hive’s official stamp rally, K-beauty experiences, and a variety of traditional performances will greet visitors.
Busan, a holy site for global fandoms, and the “Welcome Center” at its heart The Busan Metropolitan City and the Busan Tourism Organization will operate a once-in-a-generation hospitality hub at Busan Station’s “Busan Eurasia Platform” from the 5th to the 21st.
| James choi
When Fiction Becomes Reality: How 〈Girigo〉 and 'The Devil Wears Prada 2' Help Audiences Immerse Themselves Deeply

When Fiction Becomes Reality: How 〈Girigo〉 and 'The Devil Wears Prada 2' Help Audiences Immerse Themselves Deeply

We are truly in the era of "over-immersion." In 2026, the content industry’s theme might well be "over-immersion." While some viewers, after watching 〈The Man Who Lives with the King〉, head to Cheongnyeongpo in Yeongwol to feel the sorrow of Danjong, others, after watching 〈Salmokji〉, rush to the...
| Kim Ji-yeon