Search results for "marketing strategy"

In celebration of the release of BTS's fifth studio album, all of Seoul will be transformed into a large-scale cultural festival space. Big Hit Music announced on the 6th that from March 20, the release date of BTS's fifth studio album 'Arirang' , until April 12, 'BTS The City Arirang Seoul' (BTS...

The wasteland after the nuclear war has returned to us one day earlier. Amazon has lifted the seal on 'Fallout' Season 2. On the 16th , Amazon Prime Video officially announced that the premiere date for the drama 'Fallout' Season 2 has been moved up from December 17 to December 16 through the...

Marvel Studios has pulled out an unprecedented marketing card to open a new era of 'Avengers'. To confirm the return of Captain America and Iron Man (Robert Downey Jr.), audiences must rush to theaters. According to reports from Hollywood Reporter and other foreign media on the 16th , Marvel will...

Kia is launching a marketing campaign in collaboration with the Netflix movie 'Knives Out: Wake Up Dead Man' in six countries worldwide. Daniel Craig stars in this mystery thriller's third series, and the campaign expresses the spacious interior of the EV5 in the film's tense universe.

American actress Sydney Sweeney (28) recently broke her silence regarding the jeans ad that sparked a racism controversy and officially stated her position for the first time. In an interview with the American entertainment media 'People' on the 6th, Sweeney made it clear that she does not support...

Showbox (CEO Shin Ho-jung) announced on the 11th that it has signed a strategic business cooperation agreement for joint film production with KT Studio Genie (CEO Jung Geun-wook). There is great interest in what new changes this alliance will bring to the Korean film industry.

BTS's Jin wore unique sunglasses during a ‘Weverse’ live broadcast, which set a record for selling out immediately after the broadcast, successfully reconnecting with fans. On August 18, Jin delivered warm energy during his first official live broadcast after military service, alleviating the long...

Global pop star Taylor Swift surprised fans worldwide by opening pre-orders for her 12th album 'The Life of a Showgirl'. The pre-order, which took place exactly at 12:12 AM on August 12, is being highlighted as a testament to Swift's meticulous planning and her way of communicating with fans.

Trot Emperor Im Young-woong returns with his second regular album 'IM HERO 2'. The detailed timetable released on the 11th marks the official start of the comeback countdown, and the shocking announcement that it will be presented in the form of an 'Album Book' instead of a traditional CD album has...

Actors Yoon Doo-joon and Kim Seul-gi's sudden 'wedding announcement' has become a hot topic, but it has been revealed that this was a surprise event for drama promotion. It is being noted as a case that created a new topic in drama marketing along with fans' shocking reactions.