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RIIZE and ZEROBASEONE Join the Full Cast for ‘MyK Festa’ Opening at KINTEX on the 25th

RIIZE and ZEROBASEONE Join the Full Cast for ‘MyK Festa’ Opening at KINTEX on the 25th

The mega Hallyu fair covers everything from top-tier K-pop performances to K-food and beauty pop-up stores.
A Cultural Convergence Road the World Is Watching Opens a New Chapter for Hallyu A mammoth Hallyu festival that puts everything under the spotlight of 'K-Culture' that swept the globe will showcase an overwhelming scale with Gyeonggi-do Goyang City as its stage.
Netflix’ Teach You a Lesson tops the Global TOP 10 for a second straight week! Covers TOP 10 in 91 countries!

Netflix’ Teach You a Lesson tops the Global TOP 10 for a second straight week! Covers TOP 10 in 91 countries!

Even in its second week since release, the series recorded No. 1 in the Global TOP 10 non-English TV shows chart. It finished first in 46 countries, including South Korea and Singapore.
Netflix series 〈​Teach You a Lesson​〉 , which depicts the unrelenting efforts of the authority on protecting teachers’ rights as it mends the education system on behalf of the victims, logged No. 1 in the Global TOP 10 non-English TV shows ranking even in its second week after release.
A Miracle for a Lifelong Last-Place Team… SBS’ ‘TRAI’ Wins Top Prize at the Houston Film Festival

A Miracle for a Lifelong Last-Place Team… SBS’ ‘TRAI’ Wins Top Prize at the Houston Film Festival

Rugby drama ‘TRAI,’ starring Yoon Kye-sang, wins the TV category’s top prize at the Houston International Film Festival, one of North America’s top three film festivals
SBS’ acclaimed sports drama 'TRAI' dominates North America with a miraculous comeback win SBS’ well-made sports drama 'TRAI: Miracles Become Us' (hereafter 'TRAI') proved once again just how overwhelming K-content’s global influence is, by taking home the Grand Prize—the highest honor—at the 59th...
Amazon Prime Video Introduces Vertical Short-Form “Clips” to Target Gen Z

Amazon Prime Video Introduces Vertical Short-Form “Clips” to Target Gen Z

Following Netflix and Disney+, Amazon Launches the Vertical Short-Form Service “Clips”1
The Beginning of the Short-Form War: Global OTT Survival Strategy Big changes are underway in the global online video-on-demand market. After “Netflix” and “Disney+”, “Amazon Prime Video” has officially entered the “short-form” content ecosystem. On the 9th , the U. S.

"Movie Viewing for 4,000 Won" Discount Ticket—Distributed Starting the 13th…Two Tickets per Person

Automatic two-tickets-per-person distribution through the apps of four major multiplex chains…When overlapping with benefits such as Culture Day, you can watch for 4,000 won
A Signal of Theater Industry Recovery—Massive Budget Injection Greatly Eases Viewer Burden The government has moved to deliver major support to bring new momentum to the struggling theater industry. The unprecedented discount tickets, distributed based on a supplemental budget of 27.
Korean Version of YA Horror “GIRIGO” Ranks #4 in Global TOP 10 Non-English Shows!

Korean Version of YA Horror “GIRIGO” Ranks #4 in Global TOP 10 Non-English Shows!

It made the TOP 10 list in a total of 37 countries, including South Korea, Mexico, India, Malaysia, Thailand, the United Arab Emirates (UAE), and Turkey.
Netflix series 〈GIRIGO〉, which depicts high school students who are suddenly told they will die because of the curse of the wish-granting app “GIRIGO,” and their desperate efforts to avoid that fate, has recorded 2,800,000 views (views divided by the show’s total running time) since it was released...
Ahn Hyo-seop Driving a Farm Tractor vs. Chae Won-bin Riding a Sports Car…

Ahn Hyo-seop Driving a Farm Tractor vs. Chae Won-bin Riding a Sports Car… "Sold Out Again Today" Starts at 3.3%

A fiery first meeting between a country guy, Ahn Hyo-seop, and a city woman, Chae Won-bin—smooth start with a 3.3% viewership rating
'Sold Out Again Today' Strong debut with 3. 3%… 'Ahn Hyo-seop'·'Chae Won-bin' make an intense first encounter SBS's new Wednesday-Thursday drama 'Sold Out Again Today', starring 'Ahn Hyo-seop' and 'Chae Won-bin', captivated viewers from its very first episode, announcing a successful departure.
Traveling Through Korea in a Fresh New Way with “XO, Kitty”: The Korean Places Inside “XO, Kitty”

Traveling Through Korea in a Fresh New Way with “XO, Kitty”: The Korean Places Inside “XO, Kitty”

When you start each day by riding the “hell train” in the morning and crossing the colorless concrete jungle from one place to another, living through days that feel utterly lifeless can suddenly make you crave a fantasy to escape reality.
A Sports Film That Caught Cannes’ Attention! Released April 22: ‘The Last Baseball Game’

A Sports Film That Caught Cannes’ Attention! Released April 22: ‘The Last Baseball Game’

Follows two amateur baseball teams in the suburbs as they play their final game.
〈The Last Baseball Game〉 is a film that made its debut as an official selection of the Directors’ Fortnight at the Cannes Film Festival, and it marks the feature directorial debut of newcomer director Carson Lund.
“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

Seventy percent of foreigners in 30 countries are positive about Hallyu K-pop and BTS remain firmly in first place, and interest from Western countries such as the U.S. and Europe has surged significantly
The Current Status of Global K-Culture: An In-Depth Analysis of the '2026 Overseas Hallyu Reality Survey' According to the results of the '2026 Overseas Hallyu Reality Survey' released by the Ministry of Culture, Sports and Tourism, seven out of ten foreigners worldwide showed overwhelming...