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2025 First Olympic eSports Games to be Held... 'Games are Now Real Sports'

2025 First Olympic eSports Games to be Held... 'Games are Now Real Sports'

International Olympic Committee Officially Recognizes... American Athletes Prepare to Compete for Gold Medals
A historic moment is approaching for those who love games. With the confirmation of the first Olympic eSports Games to be held in Saudi Arabia in 2025, games have finally been officially recognized as 'real sports'.
| 엔터플레이
Yoon Kyun-sang X Kim Yo-han Rugby Drama <Try: We Become a Miracle> Launches

Yoon Kyun-sang X Kim Yo-han Rugby Drama Launches

First Broadcast on July 25 at 9:50 PM
The new SBS Friday-Saturday drama starring Yoon Kyun-sang and Kim Yo-han, , will premiere on July 25. This work is a comedic coming-of-age sports drama that prominently features rugby for the first time in Korean drama, depicting the story of retired former national rugby player Joo Ga-ram (Yoon...
| Chua-young
Hwang Jung-min’s “Stella” Becomes a Police Car: Hyundai Sponsors Noh Hong-jin’s “Hope” in Competition at Cannes

Hwang Jung-min’s “Stella” Becomes a Police Car: Hyundai Sponsors Noh Hong-jin’s “Hope” in Competition at Cannes

In Noh Hong-jin’s new film “Hope,” Hwang Jung-min and Jung Ho-yeon’s police car is “Stella”—a key on-screen object poised to captivate global audiences while past heritage meets today’s art
'Stella' Walks the Cannes Red Carpet: 'Hyundai Motor'’s Meticulous Cultural Ambassador StrategyAs the new work 'Hope' by master filmmaker 'Noh Hong-jin' entered the competitive section of the 79th Cannes Film Festival and drew global attention, an unexpected scene-stealer stepped in.
| James choi
Lee Jung-hoo Signs Exclusive Deal With Galaxy Corporation, the Agency Behind G-DRAGON and Song Kang-ho

Lee Jung-hoo Signs Exclusive Deal With Galaxy Corporation, the Agency Behind G-DRAGON and Song Kang-ho

Lee Jung-hoo of MLB’s San Francisco Giants partners with a physical AI edtech company Galaxy Corporation seals a strategic partnership spanning domestic and international management, branding and digital content businesses The deal sets the stage for a major global IP expansion that blends sports with entertainment based on AI and media technology
Lee Jung-hoo will now share an office with G-DRAGON. Galaxy Corporation Signs Exclusive Deal Galaxy Corporation said on May 20 that it signed an exclusive contract with Lee Jung-hoo, a player for the San Francisco Giants in Major League Baseball .
| Seongchan Eol
[Photo &] Breaks Cannes’ selfie ban… Meta AI smart glasses create a stir as the Meta House fills up with visitors

[Photo &] Breaks Cannes’ selfie ban… Meta AI smart glasses create a stir as the Meta House fills up with visitors

Shoot the red carpet in a first-person POV without a smartphone… Crowds of viewers pack the “Meta House” experience, complete with real-time translation.
Cannes has, since 2018, banned all selfie (self-camera) photography on the red carpet. It’s because such behavior undermines the dignity and order of the process of heading to the Lumière Grand Theatre.At the time, Thierry Frémaux, the executive director, sharply criticized selfie shooting as...
| James choi
'Iron Girls' boxing gold medalists Seol In-ah and Keum Saerok take on short track in Season 3

'Iron Girls' boxing gold medalists Seol In-ah and Keum Saerok take on short track in Season 3

The 'Iron Girls,' who conquered triathlon and boxing, are back. With new members Han Ji-hyun and Yeon-woo joining, they challenge the limits on the ice.
'Iron Girls' four-member squad vows to break through the limits on the icetvN 'Iron Girls', which captured real stories of female stars pushing past their limits and opened a new chapter in sports variety programming, returns with its third season in the latter half of this year.
| James choi
A Meeting of the Prajnaparamita Heart Sutra and “Macarena”… Le Sserafim Returns With “Boompala”

A Meeting of the Prajnaparamita Heart Sutra and “Macarena”… Le Sserafim Returns With “Boompala”

Release of the regular second album “Pureflow”… It opens the stage for global festivals with the Latin house title track “Boompala,” which transforms “fear into enjoyment.”
Global girl group “LE SSERAFIM” opens the prelude to a massive global festival that anyone around the world can lose themselves in—beyond the group’s trademark sharp edge.Four-year debut anniversary “LE SSERAFIM”, the setting for a global festival that embraces mass appeal with a razor-sharp...
| James choi
[Photo&] Park Bo-gum and Sean Heat Up Gangneung on the Weekend, Completing the 10km North Face Trail Running Course: “Park Bo-gum’s Smile”

[Photo&] Park Bo-gum and Sean Heat Up Gangneung on the Weekend, Completing the 10km North Face Trail Running Course: “Park Bo-gum’s Smile”

'2026 TNF 100 Korea' Park Bo-gum and Sean—An Unrelenting Spirit of Challenge and Sportsmanship
Rugged breaths that light up Gangneung, the dazzling opening of '2026 TNF 100 Korea'Global outdoor brand 'The North Face' kicked off with overwhelming scale as the world-class trail running event '2026 TNF 100 Korea' was held across the Gangneung area in Gangwon Province.
| James choi
A Miracle for a Lifelong Last-Place Team… SBS’ ‘TRAI’ Wins Top Prize at the Houston Film Festival

A Miracle for a Lifelong Last-Place Team… SBS’ ‘TRAI’ Wins Top Prize at the Houston Film Festival

Rugby drama ‘TRAI,’ starring Yoon Kye-sang, wins the TV category’s top prize at the Houston International Film Festival, one of North America’s top three film festivals
SBS’ acclaimed sports drama 'TRAI' dominates North America with a miraculous comeback winSBS’ well-made sports drama 'TRAI: Miracles Become Us' (hereafter 'TRAI') proved once again just how overwhelming K-content’s global influence is, by taking home the Grand Prize—the highest honor—at the 59th...
| James choi
BTS Confirmed as Headliner for First-Ever World Cup Final ‘Halftime Show’!

BTS Confirmed as Headliner for First-Ever World Cup Final ‘Halftime Show’!

Madonna and Shakira Co-Headline…Global Attention Focuses on the World’s Stage at the World Cup Final for the First Time Ever
'BTS', Awarded the Headliner Spot for the 'North America-Central America World Cup' Final 'Halftime Show''BTS' will take the stage alongside 'Madonna', 'Shakira' at the 2026 'North America-Central America World Cup' Final, where all eyes of soccer fans worldwide are on them, showcasing the...
| James choi