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BTS Takes Over New York’s Times Square… ‘The City’ Wraps Up in 3 Days

BTS Takes Over New York’s Times Square… ‘The City’ Wraps Up in 3 Days

Major landmarks, including Rockefeller Center and cultural facilities, were taken over as large-scale dance performances and experience booths drew huge crowds.
K-pop kings who swallowed up New York’s Manhattan… The whole city turns into a massive 'Arirang' festivalGlobal pop icons 'BTS' have perfectly taken over New York, the world’s crossroads. Beyond a mere concert, the offline fan event 'The City New York' transformed the entire city into a theme park...
| James choi
Google’s ‘Gemini’ and BTS Captured in Las Vegas—60 Seconds of Overwhelming Scale

Google’s ‘Gemini’ and BTS Captured in Las Vegas—60 Seconds of Overwhelming Scale

A solo screening through the U.S. landmark ‘Sphere’ through Aug. 8. The logo for regular album ‘ARIRANG’ and Korean scenery are combined.
A synergy of ‘Gemini’ and ‘BTS’ that lit up the Las Vegas night skyAn innovative art work created by ‘Gemini’ , Google’s core artificial intelligence model, and ‘BTS’—a 21st-century pop icon—struck the heart of U. S. Las Vegas.
| James choi
[Photo &] BTS launches surprise boycott of Grammy 'Asian Pop'… Will BLACKPINK and Stray Kids win first trophy as deadline nears

[Photo &] BTS launches surprise boycott of Grammy 'Asian Pop'… Will BLACKPINK and Stray Kids win first trophy as deadline nears

With the submission deadline set for Oct. 21 next month, HYBE says it will respect artists' wishes… Support for the boycott spreads across the music industry, including Tablo and critics
BTS launches a surprise boycott of the Grammy 'Asian Pop'… A twist ahead of the Oct. 21 deadlineControversy over alleged Grammy maneuvering aimed at the world's No. 2 music market draws fire, with Stray Kids and BLACKPINK seen as indirect beneficiariesGlobal pop icons 'BTS' have declared a surprise...
| James choi
[Interview] LUN8 comeback drops dark concept, straps on bright “Sneakers”… Chael shines with 23% viewership on “Kim Bu-jang”

[Interview] LUN8 comeback drops dark concept, straps on bright “Sneakers”… Chael shines with 23% viewership on “Kim Bu-jang”

The group releases its 4th mini album, “Off the Grid,” on the 22nd and holds its first free fan concert on the 8th of next month… members take part directly in choreography production
LUN8 ditches its dark concept after 10 months… a twist in “Off the Grid”LUN8 releases its 4th mini album on the 22nd and holds a free fan concert on the 8th of next month… a double celebration after hitting 23.1% viewershipMeeting at Yonhap News Agency’s headquarters in Jongno-gu, Seoul, recently,...
| James choi
BTS releases Korean version of “Normal”…Halftime stage at 2025 World Cup final on the 19th

BTS releases Korean version of “Normal”…Halftime stage at 2025 World Cup final on the 19th

The “Normal” MV, carrying wounds and solace hidden behind the dazzling spectacle, is unveiled. BTS will take the halftime-show stage at the 2025 World Cup final alongside Madonna, among others, on the 19th.
Rawness and reassurance behind the spotlight leaves a mark on the World Cup final global stage Global pop icon ‘BTS’ sent a wave across the worldwide music market after it unveiled on the 17th the Korean version and music video of the standout track ‘Normal’ from its regular fifth album ‘Arirang’.
| James choi
HYBE andTEAM Heads to the Grammy Museum for “Global Spin Live” in the U.S.

HYBE andTEAM Heads to the Grammy Museum for “Global Spin Live” in the U.S.

HYBE’s first localized group, andTEAM, enters the Los Angeles Grammy Museum on Sept. 12, marking a global-chart push
HYBE’s global power move zeroes in on LA’s Grammy hub at the heart of popHYBE’s first global group ‘andTEAM’(&TEAM) is heading to Los Angeles in the United States, home to the world’s most iconic pop music scene.
| James choi
'Jung Kook-directed' BTS Life Goes On MV clears 600 million views milestone

'Jung Kook-directed' BTS Life Goes On MV clears 600 million views milestone

The comfort-filled BTS classic that brought solace to the world during the COVID-19 pandemic!
A beam of comfort that bursts through the darkness of the pandemic, an enduring global phenomenonA hit song from the group 'BTS' rewriting pop history, the 'Life Goes On' music video has smashed through YouTube cumulative views of '600 million views', stacking yet another towering achievement.
| James choi
LE SSERAFIM Dresses Up BlizzCon 2026’s Closing Show…Promises a U.S. Set After Three Years

LE SSERAFIM Dresses Up BlizzCon 2026’s Closing Show…Promises a U.S. Set After Three Years

LE SSERAFIM will take the main stage at the world-class game festival held in Anaheim, California, on Sept. 12-13. Following its 2023 debut appearance—first for a K-pop act—and the success of “Perfect Night,” the group now adds “So Cynical” in 2025 to strengthen ties. After wrapping up BlizzCon, LE SSERAFIM will immediately launch a massive world tour, stopping in nine North American cities including Los Angeles.
LE SSERAFIM will take the stage at BlizzCon for the first time in three years.A Main Closing-Show Slot at the World’s Biggest Game Festival On the 25th , game maker Blizzard Entertainment said LE SSERAFIM (Kim Chaewon, Sakura, Huh Yunjin, Kazuha, Hong Eunchae) will appear as a closing-performance...
| Seongchan Eol
BTS’ “Arirang” Selected as “Best Album of 2026” by U.S. Rolling Stone, UK NME

BTS’ “Arirang” Selected as “Best Album of 2026” by U.S. Rolling Stone, UK NME

“The biggest boy band in the world” — overseas media pile on praise in a relay, hitting global audiences with a distinctly Korean flavor.
’Global syndrome’ re-ignites as a masterpiece the world responds toThe landscape of global pop music is shifting again. BTS’ regular fifth studio album, `'Arirang '`, has been selected back-to-back by major overseas music outlets as the “best album in the first half of 2026,” underscoring its...
| James choi
BTS Jung Kook’s “Seven” Hits 3 Billion-Stream Milestone, a First for a Korean Act on Spotify

BTS Jung Kook’s “Seven” Hits 3 Billion-Stream Milestone, a First for a Korean Act on Spotify

Among all songs released worldwide in 2023, it is the only one to reach the 3 billion mark—entering the Billboard charts for 152 straight weeks and sustaining long-term success
A 3 Billion-Stream Feat, a Proof of the Global Pop Star That Rewrote the Pop Landscape“BTS”’s golden maknae has now risen as an “unmatchable global pop icon,” and “Jung Kook” has set yet another record, shocking music markets around the world.
| James choi