LE SSERAFIM Dresses Up BlizzCon 2026’s Closing Show…Promises a U.S. Set After Three Years

LE SSERAFIM will take the stage at BlizzCon for the first time in three years.

A Main Closing-Show Slot at the World’s Biggest Game Festival On the 25th (local time), game maker Blizzard Entertainment said LE SSERAFIM (Kim Chaewon, Sakura, Huh Yunjin, Kazuha, Hong Eunchae) will appear as a closing-performance artist for “BlizzCon® 2026” to be held at the Anaheim Convention Center in Anaheim, California, in the United States. BlizzCon is a large community festival with a 20-year history that brings players worldwide together to celebrate Blizzard’s many universes and characters, including 〈World of Warcraft〉, 〈Diablo〉, and 〈Overwatch〉. This year’s event runs over two days, from Sept. 12 to 13, and LE SSERAFIM will join a variety of programs during the festival. It will then step onto the main stage on the 13th to cap off the event. In a video posted on the group’s official social media, the members said, “We want to meet you as soon as possible. Please share this special moment with us.”

A Close Relationship With Blizzard Following the Latest ‘Overwatch’ Collab LE SSERAFIM, under the Source Music label of HYBE MUSIC GROUP, is a highly familiar artist to the Blizzard community. In 2023, the group became the first K-pop act to be invited to BlizzCon, drawing widespread attention. At the time, it performed the first English digital single “Perfect Night” in partnership with the popular game “Overwatch,” capturing both music fans and game users at the same time. Then, in March 2025, the group released a second collaboration single with “Overwatch,” “So Cynical,” again, and also kept building momentum through ongoing exchanges, including releasing theme character skins in the game. With “BlizzCon 2026” tickets currently officially sold out, observers are paying close attention to their lineup, enough that there have been moves to buy additional tickets through local resale platforms.

Chart Success Globally Drives a Major North American Tour After its first BlizzCon appearance, LE SSERAFIM has built rapid momentum, delivering results on two of the world’s top pop charts, including the U.S. Billboard “Hot 100” and the U.K. “Official Singles Top 100,” with mini-album fourth title track “CRAZY” and debut single “SPAGHETTI (feat. j-hope of BTS).” Currently riding popularity after surpassing 20.84 million monthly listeners on Spotify, the group sold out both of its Incheon performances—set as the starting point for its second world tour, scheduled for July 11-12. After completing its BlizzCon schedule for the first time in three years, LE SSERAFIM will immediately begin the North American leg of its new world tour, “PUREFLOW.” Starting with two shows in Los Angeles on Sept. 16, the group plans to expand its global footprint by visiting nine key North American cities, including Tacoma, San Jose, Phoenix, Fort Worth, Orlando, Chicago, Washington, D.C., and Newark on Oct. 8.