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BTS’ “SWIM” Breaks 500 Million Streams for the First Time This Year—Captures Even Artist of the Year at the AMAs, Unrivaled

BTS’ “SWIM” Breaks 500 Million Streams for the First Time This Year—Captures Even Artist of the Year at the AMAs, Unrivaled

With the full-track 1亿 streaming milestone on their fifth studio album and a clean sweep of eight trophies at HYBE’s AMAs, BTS proves its dominant foothold in the global music market
A new milestone for pop music: the sheer power of “Spotify” reaching 500 million streams The group “BTS” shook up the map of global music history once again. The title track of their fifth studio album, “SWIM”, set an unprecedented record by surpassing 500 million streams on the world’s largest...
BTS Side by Side…“Baby Shark” Logs a Record Wait for 1 Billion Streams on Spotify

BTS Side by Side…“Baby Shark” Logs a Record Wait for 1 Billion Streams on Spotify

Character First to Join Spotify “Billions Club”…Riding a YouTube 16.9 Billion View Hit, the Breakout Powered the Global Soundtrack Market Too
The power of unprecedented K-content, as it enters the “Billions Club” The global mega hit “Pinkfong Baby Shark” (hereafter referred to as “Baby Shark”) has set a milestone by surpassing cumulative streaming of 1 billion on “Spotify”, the world’s largest music platform.
[Billboard News] BTS In the Top 10 for 8 Weeks in a Row… Rookies Cortis Debut at No. 3

[Billboard News] BTS In the Top 10 for 8 Weeks in a Row… Rookies Cortis Debut at No. 3

BTS’s “ARIRANG” Sustained Hit; Jennie Lands at No. 10 on the Hot 100, Notable Chart Comeback for Michael Jackson
'Billboard' launches a long reign, with 'BTS' recognized as K-pop’s absolute top power The full-length album 'ARIRANG' ('ARIRANG') by global top-tier group 'BTS', its fifth studio release, ranked in the Top 10 for eight straight weeks on the U. S.
BTS V’s “Christmas Tree” Waits for a New Record—500 Million Spotify Streams

BTS V’s “Christmas Tree” Waits for a New Record—500 Million Spotify Streams

Ongoing popularity of the first Korean OST track to enter Billboard, as V achieves his fifth personal 500-million streaming milestone
BTS V, 'Christmas Tree' 'Spotify' tops 500 million streams. . . Dominant global music power Member 'V'‘s solo track 'Christmas Tree' by 'BTS' has surpassed 500 million cumulative streams on the global music platform 'Spotify'.
Cortis Sets a Personal Best by Landing at No. 3 on the Billboard 200…BTS at No. 8

Cortis Sets a Personal Best by Landing at No. 3 on the Billboard 200…BTS at No. 8

With its second mini album, "GreenGreen," Cortis achieves its best-ever results. BTS's "Arirang" enters the Top 10 for the eighth consecutive week, proving K-pop's global status.
'Cortis'—A New Milestone for K-pop as It Hits the Global Charts The group 'Cortis' has climbed to No. 3 on the U. S. main album chart, 'Billboard 200,' with its second mini album, 'GreenGreen ,' setting a new personal best.
US Las Vegas Iconic Landmark, the Sphere Turns into a Huge Festival With BTS’s “ARIRANG”

US Las Vegas Iconic Landmark, the Sphere Turns into a Huge Festival With BTS’s “ARIRANG”

Running “The City” at the largest scale ever to match BTS’s concert schedule. From Sphere light-up to food tours, the entire city is transformed into a venue for an all-out celebration
The enormous US Las Vegas landmark 'Sphere' is taken over in a red glow themed around BTS’s regular 5th album 'ARIRANG'. 'The City Las Vegas', the biggest-ever downtown-linked campaign that spans the entire city, promises an overwhelming visual experience to fans around the world.
BTS and NewJeans surpassed... WOODZ’s “Drowning” sets Melon’s longest record with 70 weeks

BTS and NewJeans surpassed... WOODZ’s “Drowning” sets Melon’s longest record with 70 weeks

“Immortal Songs” comeback reverse-trajectory legend—WOODS clinches a historic entry into the longest Top 10 in Melon history, overtaking BTS and NewJeans
Writing a new chapter in K-pop, 'WOODS'—an overwhelming presence that makes the military hiatus seem irrelevant Singer 'WOODS' has set an unprecedented record in Korea’s mainstream music scene based on the miraculous 'reverse-trajectory' legend that emerged during his military service.
Netflix Effect! From Life Beyond the Screen to Culture and the Economy… $325 Billion in Value for the Global Economy!

Netflix Effect! From Life Beyond the Screen to Culture and the Economy… $325 Billion in Value for the Global Economy!

Netflix has released the “Netflix Effect,” highlighting the impact its content has had on industries worldwide over the past 10 years—from viewers’ everyday lives to the creative ecosystem.
Netflix has released the “Netflix Effect,” spotlighting the economic, cultural, and social impact its content has had worldwide over the past 10 years—from viewers’ daily lives to the creative ecosystem, local communities, and the broader industries.
Movie “Michael” Sets Off a Sensation… Michael Jackson Rebounds on Billboard Charts

Movie “Michael” Sets Off a Sensation… Michael Jackson Rebounds on Billboard Charts

“Billie Jean” re-enters at No. 38 and many tracks make a comeback on Billboard… BTS “SWIM” also stays in the top ranks for six straight weeks
Electric film release boost… “Michael Jackson” and “Billboard” chart comeback mythology Fueled by the North American release of the biopic “Michael”, past hit songs by the “King of Pop” “Michael Jackson” are sweeping the main U. S. “Billboard” charts, recording an unprecedented comeback run.
BTS’ “Arirang”” Tops the Billboard Top 5 for 6 Weeks in a Row… Side by Side With Michael Jackson, Where Today’s K-Pop Icon and a Pop Legend Coexist

BTS’ “Arirang”” Tops the Billboard Top 5 for 6 Weeks in a Row… Side by Side With Michael Jackson, Where Today’s K-Pop Icon and a Pop Legend Coexist

BTS’ 5th Album Sustains a Long Run on the Billboard Charts; Fueled by the Film’s Release, Michael Jackson’s Classic Album Reenters at No. 7 in a Surprise
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