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LE SSERAFIM and ILLIT Join Forces on ‘ICONIC BY MISTAKE,’ Surpassing 100 Million Streams on Spotify in 41 Days

LE SSERAFIM and ILLIT Join Forces on ‘ICONIC BY MISTAKE,’ Surpassing 100 Million Streams on Spotify in 41 Days

Entering Billboard’s ‘Hot 100’ for a fifth consecutive week, the track’s hard-hitting beats and offbeat sound point to a long run on the charts
HYBE’s girl group alliance enters Billboard’s ‘Hot 100’ for 5 straight weeks… What 100 million Spotify streams meansA massive project brings together three girl groups representing labels under HYBE: ‘LE SSERAFIM’, ‘ILLIT’, and ‘KATSEYE’, shaking up the global pop market’s landscape.
| James choi
[Billboard News] Jennie Hits No. 5 for a Second Straight Week on the Hot 100... TXT Yeonjun Debuts at No. 16 on the Billboard 200

[Billboard News] Jennie Hits No. 5 for a Second Straight Week on the Hot 100... TXT Yeonjun Debuts at No. 16 on the Billboard 200

The “comeback” myth built by short-form clips... Jennie releases a new single on the 24th
The Jennie effect that reshaped the pop market lands at the top tier on BillboardK-pop’s standing in the global pop market was proven again. “Dracula”, a track featuring BLACKPINK’s Jennie and Australian pop star Tame Impala, surged to No. 5 for a second consecutive week on the U. S.
| James choi
[UK Official Chart News] HYBE’s LE SSERAFIM, ILLIT and KATSEYE Pull Off a 5-Week Streak

[UK Official Chart News] HYBE’s LE SSERAFIM, ILLIT and KATSEYE Pull Off a 5-Week Streak

The collaboration track “Iconic By Mistake” keeps charting in the UK for the long haul… BTS’s “Arirang” also enters for a 17th consecutive week, underscoring K-pop’s staying power
A K-girl-group coalition line that cuts through the heart of British pop—and the secret behind its steady long-term hit runAt the peak of the vast world HYBE has built, the unprecedented alliance of “LE SSERAFIM”, “ILLIT”, and “KATSEYE” has smashed through the solid wall of the conservative UK...
| James choi
[Billboard News] Jennie’s “Dracula” Sets New Billboard Career Best With a Record No. 5… K-Pop Chart Takeover by BTS and SEVENTEEN

[Billboard News] Jennie’s “Dracula” Sets New Billboard Career Best With a Record No. 5… K-Pop Chart Takeover by BTS and SEVENTEEN

Jennie’s Hot 100 collab track surges back to No. 5 in a major comeback. Amid 16 straight weeks for BTS and strong Billboard performances by K-pop acts including SEVENTEEN’s V8
The center of global popular music is shifting. K-pop is moving beyond being a fringe genre, taking control of the very top tier of the U.S. Billboard charts and setting a new standard for pop.“Jennie”’s magic lands at the top of Billboard, fueled by short-form videoThe synergy unleashed by...
| James choi
ILLIT Sells Out All Seats for Hong Kong Stop Before First Solo Tour, Expands to 15 Shows in 7 Cities Worldwide

ILLIT Sells Out All Seats for Hong Kong Stop Before First Solo Tour, Expands to 15 Shows in 7 Cities Worldwide

Hong Kong Asia tour general ticket sales sell out all seats as the company adds dates for Aug. 22-23 beyond the originally planned single performance With more limited view seats opening in Seoul and Japan and strong ticket demand, the group hits the road starting in Aichi on the 13th with a full sweep of the islands Along with the tour success, mini-album No. 4 title track “It’s Me” scores a major run, entering the U.S. Billboard and YouTube global charts for a fifth straight week
The group ILLIT has sold out every date of its first tour in Hong Kong.All seats sell out for the Hong Kong show and an extra date added urgently On the 12th, according to Belift Lab, a label under HYBE, ILLIT (Yoon Ah, Minju, Moka, Wonhee, Iroha)’s entry tickets for its Asia tour Hong Kong...
| Seongchan Eol
LE SSERAFIM, ILLIT, KATSEYE Team Up…HYBE Girl Group Unity “Iconic by Mistake” Drops

LE SSERAFIM, ILLIT, KATSEYE Team Up…HYBE Girl Group Unity “Iconic by Mistake” Drops

HYBE Labels’ LE SSERAFIM, ILLIT, and KATSEYE join forces for a special collaboration single releasing on the 12th The music video surpasses 10 million views in 30 hours and sweeps No. 1 in global YouTube music video trending popularity, proving its massive ripple effect Kicking off with a “techno sisterhood” moment, the lineup dazzles music fans worldwide with performances highlighting each team’s individuality and sisterhood
The girl groups of the HYBE labels that showcased a “techno sisterhood” recently— 'LE SSERAFIM', 'ILLIT', and 'KATSEYE'—will release the audio for their special collaboration single, “Iconic by Mistake ,” at 1:00 p. m. on the 12th.
| Seongchan Eol
LE SSERAFIM, ILLIT and KATSEYE Unleash a Once-in-a-Generation Collaboration as They Hit No. 1 on YouTube Worldwide

LE SSERAFIM, ILLIT and KATSEYE Unleash a Once-in-a-Generation Collaboration as They Hit No. 1 on YouTube Worldwide

HYBE’s three girl-group collaboration track “ICONIC BY MISTAKE” drops—provocative lyrics and commanding performances help it dominate global charts
The Prelude to an Unprecedented Alliance That Shakes the Global Pop SceneA fierce collision among the “HYBE” trio of sisters that has written a new chapter in K-pop. The overwhelming aura unleashed by “LE SSERAFIM”, “ILLIT”, and “KATSEYE” within a single frame signals a seismic shift in the global...
| James choi
Prosecutors say “No” to allegations of “sorcery management” being false…All of HYBE’s complaints filed by Min Hee-jin cleared

Prosecutors say “No” to allegations of “sorcery management” being false…All of HYBE’s complaints filed by Min Hee-jin cleared

All of the complaints filed by former ADOR CEO Min Hee-jin against HYBE—including defamation and obstruction of business—were dismissed without charges
A period at the end of a legal fight: Prosecutors back HYBEIn an all-out showdown between former ADOR CEO “Min Hee-jin” and “HYBE,” the judicial system ultimately affirmed HYBE’s legitimacy. Beyond a straightforward management-rights dispute, the case—one that acted as a potential fuse for the...
| James choi
LE SSERAFIM, ILLIT, KATSEYE Team Up for a Once-in-a-Generation Collaboration

LE SSERAFIM, ILLIT, KATSEYE Team Up for a Once-in-a-Generation Collaboration

A day earlier on the 12th, new song “ICONIC BY MISTAKE” is released without warning. On the 11th, the first stage of “MCOUNTDOWN” hits live for the first time, and anticipation reaches a fever pitch.
A Meeting of Three Global Queens Beyond Borders, Writing a New Order for K-PopThree girl groups under HYBE, the absolute power broker in the global music market, were locked into a single frame. From the left, LE SSERAFIM owns the stage with unmatched performance; ILLIT casts a spell over the...
| James choi
Moka of ILLIT Returns to “Music Bank” Today (May 29) After Recovering Her Health as a Full Five-Member Unit Restarts

Moka of ILLIT Returns to “Music Bank” Today (May 29) After Recovering Her Health as a Full Five-Member Unit Restarts

After pausing activities due to health issues on April 20 last month to focus on treatment, she officially joins the final stretch of broadcasts for mini album No. 4 The decision reflects the artist’s strong determination to see medical staff and meet fans…some schedules are expected to run flexibly Because of limited practice participation, Moka will not attend the “Weverse Con” on June 6…with the hit of the activity track “It’s Me,” expectations grow for a five-member synergy
Moka, a member of the group ILLIT , which had temporarily halted activities due to health concerns, is set to return to fans.Returning to Music Shows After a Month On May 29, her agency, Belif Lab, officially announced the return to activities via the fan community platform Weverse, saying, “Moka...
| Seongchan Eol