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Justin Bieber Makes Surprise Visit to Seoul After 13 Years, Appears at SKYLRK Pop-Up in Seongsu

Justin Bieber Makes Surprise Visit to Seoul After 13 Years, Appears at SKYLRK Pop-Up in Seongsu

He visits South Korea with wife Hailey and is scheduled to attend pop-up events through Oct. 25
Global icon makes discreet visit to South Korea, heads to K-fashion hotspot Pop star 'Justin Bieber' made a surprise visit to Seoul, South Korea, on the 23rd without any prior announcement. He confirmed the visit that day through a brief post on social media reading, "Made it to Seoul," accompanied...
NAVER WEBTOON’s ‘Special Civil Servant’: A Secret Mission for a Four-Time Exam Taker… Pop-Up Lands in Yongsan

NAVER WEBTOON’s ‘Special Civil Servant’: A Secret Mission for a Four-Time Exam Taker… Pop-Up Lands in Yongsan

Immersive experience runs at Yongsan I’Park Mall from the 16th through the 11th of next month On-site entry opens on the 19th; event tied to AI story chat service ‘Bias’
Immersive experience puts visitors inside a surveillance zone for Nachal, bringing the story to life and expanding ways to connect with readers NAVER WEBTOON is opening a large-scale pop-up store that brings the world of its hit webtoon ‘Special Civil Servant’ into the real world.
Haksan brings Blue Lock soccer manga to The Hyundai Seoul in exclusive pop-up; battle for 500 limited-edition sets

Haksan brings Blue Lock soccer manga to The Hyundai Seoul in exclusive pop-up; battle for 500 limited-edition sets

The megahit series has sold more than 65 million copies worldwide, with original merchandise available for seven days starting next month
The pinnacle of survival soccer manga, with a showcase of strikers unfolding in Yeouido Publisher "HAKSAN" said it will hold a pop-up store for the global megahit soccer manga "Blue Lock" at "The Hyundai Seoul" in Yeouido from the first through the seventh of next month.
LE SSERAFIM brings 'Made My Night' to six-day special pop-up starting on 22nd

LE SSERAFIM brings 'Made My Night' to six-day special pop-up starting on 22nd

The event runs through the 27th at HYBE's Yongsan headquarters, featuring four themed zones and limited-edition merchandise
'Overwatch' collaboration space breaks down the boundary between gaming and K-pop Global girl group 'LE SSERAFIM' will unveil a large-scale pop-up to mark the release of its second single, 'Made My Night'. Source Music, the group's agency, said it will open an offline space at HYBE's Yongsan...
MUSINSA Releases BIGBANG 20th Anniversary Commemorative Goods Exclusively, With 58 Limited Editions Flooding In

MUSINSA Releases BIGBANG 20th Anniversary Commemorative Goods Exclusively, With 58 Limited Editions Flooding In

The pop-up stores open simultaneously in Seongsu and Myeong-dong on the 14th, including a 20th anniversary edition of the official light stick
MUSINSA, a leading fashion platform in South Korea, is rolling out a sweeping cultural project to mark the 20th anniversary of K-pop legend 'BIGBANG''s debut and its world tour. On the 13th, the company said in an official announcement that it will release a total of 58 limited-edition merchandise...
'New Recruit 4' Lands in Seongsu-dong, Opens on the 15th With Military Supply Goods and a Photo Zone

'New Recruit 4' Lands in Seongsu-dong, Opens on the 15th With Military Supply Goods and a Photo Zone

Runs at Musinsa Store Seongsu from the 15th to the 31st, with a fan meet-up featuring the starring cast on the 22nd and the first broadcast on the 24th
A real military story that has landed in Seongsu, zeroing in on fan sentiment before the show airs 'New Recruit 4', which opened up a new chapter for South Korea's military comedy, is set to seize the trend hot spot 'Seongsu-dong' ahead of its first broadcast.
Disney+’s “A Shop for Killers” Season 2 Opens Immersive Pop-Up Store “Murderhelpp Gangnam”

Disney+’s “A Shop for Killers” Season 2 Opens Immersive Pop-Up Store “Murderhelpp Gangnam”

Ahead of the release of Season 2, the immersive pop-up opens for fans in the Seoul Gangnam District starting July 10 Perfectly recreating the secret “murderhelp” shopping mall that takes over the roles of Lee Dong-wook and Kim Hye-jun, with mission spaces including an armory Operated exclusively for adult viewers ages 19 and older, with a treat for all five senses promised not only for existing subscribers but also for newly arriving fans
〈A Shop for Killers Season 2〉 built excitement by opening an immersive pop-up ahead of its release. 〈A Shop for Killers Season 2〉 will meet viewers by opening “Murderhelpp Gangnam” in Seoul’s Gangnam District starting July 10.
RIIZE and ZEROBASEONE Join the Full Cast for ‘MyK Festa’ Opening at KINTEX on the 25th

RIIZE and ZEROBASEONE Join the Full Cast for ‘MyK Festa’ Opening at KINTEX on the 25th

The mega Hallyu fair covers everything from top-tier K-pop performances to K-food and beauty pop-up stores.
A Cultural Convergence Road the World Is Watching Opens a New Chapter for Hallyu A mammoth Hallyu festival that puts everything under the spotlight of 'K-Culture' that swept the globe will showcase an overwhelming scale with Gyeonggi-do Goyang City as its stage.
ATEEZ Pop-Up Set to Open … Hyundai Department Store’s The Hyundai Seoul Hosts a Record-Setting “K-Content Fair” KPOP, Kfood, KBeauty

ATEEZ Pop-Up Set to Open … Hyundai Department Store’s The Hyundai Seoul Hosts a Record-Setting “K-Content Fair” KPOP, Kfood, KBeauty

From the 20th, a major K-pop pop-up and a full lineup of K-food and beauty goods are all under one roof, with generous perks.
The Hyundai Seoul, Evolving Into the Heart of K-Culture, Brings in a Mega Pop-Up With Unmatched Scale The Hyundai Seoul is poised to move beyond being just a shopping destination and emerge as a global K-culture landmark.
LotteCinema Unveils a Major MapleStory Collaboration…From a Exclusive Theatrical Debut to a Huge Themed Space

LotteCinema Unveils a Major MapleStory Collaboration…From a Exclusive Theatrical Debut to a Huge Themed Space

By July 12, it will join the large-scale offline festival “MAPLE ATTACK! with LOTTE” across the Lotte World Tower area in Jamsil Following a live “summer showcase” broadcast for users’ biggest festival, it also holds the exclusive theatrical release of the first theater animation “DEAR MY HERO” A variety of attractions, including a large sculpture display on the 7th floor of Cinepark in World Tower, an original MD Cinema Store, and F&B tie-in events
LotteCinema will take part in the large-scale festival “MAPLE ATTACK. with LOTTE,” which runs from June 14 through July 12 in and around the Lotte World Tower area in Jamsil, and will roll out a variety of content that spans beyond and inside the screen.