LotteCinema Unveils a Major MapleStory Collaboration…From a Exclusive Theatrical Debut to a Huge Themed Space

LotteCinema will take part in the large-scale festival “MAPLE ATTACK! with LOTTE,” which runs from June 14 through July 12 in and around the Lotte World Tower area in Jamsil, and will roll out a variety of content that spans beyond and inside the screen.

LotteCinema, which presented a live viewing streaming the 2026 summer showcase “OVERDRIVE,” the biggest festival for MapleStory users, in real time on June 13, also unveiled the first theatrical animated feature of MapleStory, 〈DEAR MY HERO〉, exclusively on June 14.

The theatrical film, which compresses the story of “Eidam,” a recruit who has joined the Knights of Cygnus, into 30 minutes, drew attention with preview goods for each parking-lot round. LotteCinema will then introduce themed MapleStory spaces throughout various locations on the 7th floor of LotteCinema World Tower from June 14 through July 12.

At Cinepark, where large sculptures of popular MapleStory characters are on display, and alongside the Cinema Store featuring various original MD, in the Gong Cha outlet on the 7th floor of LotteCinema World Tower, customers who purchase at the pop-up store will receive drink discount benefits and a collab cup holder.