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'Chiikawa' surpasses 730,000 in six days ... Nikkei analyzes secret behind craze:

'Chiikawa' surpasses 730,000 in six days ... Nikkei analyzes secret behind craze: "K-pop-style marketing"

The Japanese hit, which drew 11.33 million moviegoers at home, reached No. 2 at the box office through CJ ENM's K-pop-style marketing and its connection with younger audiences
Synergy between young people's realities and K-pop marketing The Japanese animated film 'Chiikawa: The Secret of Mermaid Island' is generating an unusually strong box-office buzz in South Korea, prompting a major Japanese media outlet to take an in-depth look at the phenomenon.
Photo& | The Weeknd's first Korea concert in 8 years draws 54,000-person singalong at 'After Hours' stadium show

Photo& | The Weeknd's first Korea concert in 8 years draws 54,000-person singalong at 'After Hours' stadium show

Hyundai Card Super Concert sells out all 108,000 seats across two nights, packing 40 songs into 120 minutes: "You know how much I love you"
54,000 voices and a spectacle of light engulf Goyang Stadium "I said, ooh, I'm blinded by the lights. No, I can't sleep until I feel your touch. . . " (I was blinded by the lights. I can't fall asleep without your touch.
'LABOUM' alumna Yujeong to marry this winter after yearlong preparations — Who is her fiancé?

'LABOUM' alumna Yujeong to marry this winter after yearlong preparations — Who is her fiancé?

She announced the surprise wedding in a handwritten letter on the 8th, highlighting her wide-ranging work, including as a Defense TV host
From the driving force behind “Journey to Atlantis” to finding a lifelong partner Yujeong, 34, the former leader of girl group 'LABOUM', will marry this winter. The news marks a significant new chapter for the singer, who won fans with her signature fresh charm and steady vocals before leaving the...
HYBE's WeverseCon heads overseas for first time, set to energize India's 1.4 billion

HYBE's WeverseCon heads overseas for first time, set to energize India's 1.4 billion

The festival will take place in New Delhi on March 27-28 next year, accelerating HYBE's global expansion after auditions in 23 Indian cities
Global entertainment company 'HYBE''s large-scale music festival 'WeverseCon Festival' is heading overseas for the first time. Its debut destination is India, a massive market of 1.4 billion people. HYBE steps up global ecosystem expansion by blending local culture with K-pop HYBE said on the 8th...
[On the Ground at BIFF] “Art Is Art”: Zhang Yimou Breaks Silence on Historical Controversy Over “Assassins”; Top Asian Film to Be Named on 15th

[On the Ground at BIFF] “Art Is Art”: Zhang Yimou Breaks Silence on Historical Controversy Over “Assassins”; Top Asian Film to Be Named on 15th

Director Jung Juri shares concerns that creators could be intimidated; the 31st Busan International Film Festival jury will select South Korea’s Academy submission from 13 competition entries
Director “Zhang Yimou”, the Chinese cinema master serving as jury president for this year’s 31st Busan International Film Festival competition, has firmly stated his position on the controversy over historical distortion surrounding “Assassins”, a film that has recently stirred South Korea’s movie...
Kakao Entertainment teams up with Atlantic, aims to write a second “APT.” success story

Kakao Entertainment teams up with Atlantic, aims to write a second “APT.” success story

The company signs a strategic partnership with Warner Music’s label on the 7th, stepping up its push to win over global fans.
A global pop powerhouse joins forces with K-pop expertise Kakao Entertainment is partnering with Atlantic Music Group , a Warner Music Group subsidiary in the United States, to accelerate K-pop artists’ expansion into global markets.
How Did They End Up With Two Names? Series Known by Different Titles at Home and Abroad

How Did They End Up With Two Names? Series Known by Different Titles at Home and Abroad

Names matter, and titles are just as important in popular entertainment. A title has to be instantly recognizable, memorable and true to the work if it is going to stick with audiences. Yet some series have ended up with two names.
[Kim Ji-yeon's Gem Box] 38-Year 'Rookie' Actor Nam Kwon-a of 'Tazza: The Song of Belzebub' and 'Gyeongju Trip'

[Kim Ji-yeon's Gem Box] 38-Year 'Rookie' Actor Nam Kwon-a of 'Tazza: The Song of Belzebub' and 'Gyeongju Trip'

I am curious about people. Even actors already drawing attention may be having the least famous day of their careers right now. 'Kim Ji-yeon's Gem Box' introduces actors whose profiles are reaching new highs by the day. Buy into these rising stars while they are still undervalued.
If I had to name just one Korean commercial film released this year whose performance fell short of expectations, it would unquestionably be 〈Gyeongju Trip〉. The film's provocative story and its sheer determination to swing between comedy and tragedy with almost ungainly roughness certainly shone,...
Hyundai Mobis’ Record of Battling -40 C Wins Three Global Awards

Hyundai Mobis’ Record of Battling -40 C Wins Three Global Awards

Grand prizes at North America’s Telly and MUSE awards build on the success of a well-crafted production that has surpassed 12 million views
‘Future mobility’ innovation forged in extreme conditions Hyundai Mobis’ documentary about its research and development process is earning global acclaim as its production quality wins recognition on the international stage.
MONSTA X captivates Virginia, heads to heart of New York on 6th

MONSTA X captivates Virginia, heads to heart of New York on 6th

Starship officially announces on 6th that The X: NEXUS tour has begun, electrifying global fans The group 'MONSTA X' launched the spectacular opening of its North American tour by heating up Virginia. Starship Entertainment, the group's agency, officially announced on the 6th that MONSTA X had...