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See the World Cup in the middle of Myeong-dong… Shinsegae Square unveils a massive screen live broadcast

See the World Cup in the middle of Myeong-dong… Shinsegae Square unveils a massive screen live broadcast

Street-style cheering will unfold at a 1,300-square-meter media façade in central Seoul, with rich perks including food and beverage discounts and a roulette event
An urban agora 펼쳐지는 in the heart of Myeong-dong, 'Shinsegae Square'A giant media façade in the heart of the city transforms into a modern-day agora. Shinsegae Department Store said it will live-stream World Cup matches of the South Korean national team through 'Shinsegae Square,' a massive screen...
| James choi
BTS World Tour Reflections: “Chills from ‘Arirang’ Singalongs That Captivated the World, My Heart Welling Up”…Behind-the-Scenes Revealed on “Run BTS 2.0”

BTS World Tour Reflections: “Chills from ‘Arirang’ Singalongs That Captivated the World, My Heart Welling Up”…Behind-the-Scenes Revealed on “Run BTS 2.0”

From 50,000 people in Mexico to 130,000 spectators in Goyang, the new world tour ‘ARIRANG’ is currently sweeping 34 cities worldwide
The chills of a Korean singalong that swallowed the world, and the charge of “BTS” that breaks orbitThe group “BTS” , which has been reshaping the global pop landscape, is currently taking over 34 cities around the world with its new world tour “ARIRANG” on an overwhelming scale.
| James choi
Find the Roots of Hallyu…Cheongwadae Sarangchae ‘K-Culture’ Special Exhibition

Find the Roots of Hallyu…Cheongwadae Sarangchae ‘K-Culture’ Special Exhibition

A meeting between Korea’s distinctive cultural assets and media art. The exhibition marking the first anniversary of the government’s launch, along with a variety of cultural performances, will be held as well.
Cheongwadae has reinvented itself as the heart of K-culture, a dazzling turning pointCheongwadae Sarangchae has fully transformed from a mere viewing space into a ‘K-content outpost’ that sends the essence of South Korean culture to the world.
| James choi
NVIDIA’s Jensen Huang to Appear on “You Quiz on the Block”…Praises Hwasa as He Breaks Out in K-Pop Moves

NVIDIA’s Jensen Huang to Appear on “You Quiz on the Block”…Praises Hwasa as He Breaks Out in K-Pop Moves

The world’s No. 1 company by market value, NVIDIA CEO makes a first-ever variety show stop. He talks about Hwasa’s new song, dances, and delivers insights on AI.
“Global AI Power” takes an unexpected step, landing in the center of Korean entertainmentThe head of the world’s top company by market value, “NVIDIA” , CEO “Jensen Huang”, pulled off an unprecedentedly bold move.
| James choi
Supergirl Opens June 24, With an Yeonnam-dong Space Pop-Up Store and Interactive Online Events to Win Over Prospective Fans

Supergirl Opens June 24, With an Yeonnam-dong Space Pop-Up Store and Interactive Online Events to Win Over Prospective Fans

“Supergirl,” an action-packed blockbuster where a cosmic loner takes on absolute evil to find her true path, lands in South Korean theaters on June 24 Ahead of its release, the film runs a special pop-up store at Space Bi in Yeonnam-dong, bringing key locations from the movie to life An interactive online event lets fans decorate a room using a variety of props, with plenty of benefits including original merch
〈Supergirl〉 meets audiences first through an online and offline event. The film 〈Supergirl〉 is an action blockbuster opening on June 24 that follows “Supergirl,” a cosmic anomaly and so-called loner, as she faces absolute evil and finds her own true way, turning her life around.
| Seongchan Eol
“It’s a place where we all confirm each other’s existence!” Masterclass, performances, forums, exhibitions, and more wrap up the 12th Pride Expo 2026

“It’s a place where we all confirm each other’s existence!” Masterclass, performances, forums, exhibitions, and more wrap up the 12th Pride Expo 2026

Held for two days from Saturday, May 30 to Sunday, May 31 at Seoul Dongdaemun Design Plaza (DDP), the event drew more than 2,500 visitors and closed out successfully.
Based on six values—Diversity, Equality, Inclusion, Pride, Love, and Solidarity—the country’s largest LGBTQ culture and arts fair, the “12th Seoul Pride Expo 2026,” wrapped up successfully at Seoul Dongdaemun Design Plaza over the two days from Saturday, May 30 to Sunday, May 31.
| Joo Seong-cheol
'World’s No. 1 in Market Cap' NVIDIA CEO Jensen Huang to Meet Yoo Jae-suk

'World’s No. 1 in Market Cap' NVIDIA CEO Jensen Huang to Meet Yoo Jae-suk

While in Seoul, the world’s first variety-show appearance comes amid a life-swap story from a plate-washing boy to the top CEO with the No. 1 market cap.
'AI king' makes an audacious move, appearing on the world's first variety showFrom a plate-washing boy to 'Architect of the Era'…absolute power on cameraThe head of NVIDIA, the top holder of the world’s market capitalization throne, 'Jensen Huang', the company’s chief executive officer , will be...
| James choi
Global Pop Icon Zara Larsson Announces First Solo Korea Concert in October

Global Pop Icon Zara Larsson Announces First Solo Korea Concert in October

The Swedish pop star returns to Billboard with a comeback driven by the “Symphony” meme, marking the first time an artist who has collaborated with BTS and TWICE will perform solo in South Korea.
“Global pop icon” Zara Larsson’s first solo Korea date proves her overwhelming presenceSwedish-born pop prodigy “Zara Larsson”, who has swallowed up music charts around the world, finally takes the stage in Korea.
| James choi
Hwang Jung-min Stars in New Film “Hope” as Filming Location in Haenam Is Built Into an 1980s-Themed Street

Hwang Jung-min Stars in New Film “Hope” as Filming Location in Haenam Is Built Into an 1980s-Themed Street

Director Na Hong-jin’s new film “Hope,” set mainly in Namchang-ri, Haenam, brings an unusual tourist spot to life with a recreated 1980s backdrop and props from the movie
At the Cannes Film Festival, director Na Hong-jin’s new film “Hope”—the filming site in Namchang-ri, Bukpyeong-myeon, Haenam County, South Jeolla Province—is set to get an eye-catching cultural street.On the 27th, Haenam County said the county has begun in earnest a project to create a themed...
| James choi
Korean Folk Music in the Spotlight Inside K-pop in Argentina—Special Exhibition Featuring BTS, Stray Kids, and K-pop Demon Hunters

Korean Folk Music in the Spotlight Inside K-pop in Argentina—Special Exhibition Featuring BTS, Stray Kids, and K-pop Demon Hunters

Joo Argentina Korean Cultural Center holds a special exhibition ‘Good, God, Kkun’ through Aug. 5 in Buenos Aires, shining a light on the elements of Korean folk music that have seeped into K-pop content
A Joseon groove that shook the other side of the globe in South America… ‘K-pop’, dressed in traditional attireIn the heart of Buenos Aires, Argentina, in South America, the deep resonance of ‘Korean traditional music’ has arrived.
| James choi