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[Photo&] BTS, a Gwanghwamun concert bathed in violet light…“Arirang” delivered to the world

[Photo&] BTS, a Gwanghwamun concert bathed in violet light…“Arirang” delivered to the world

BTS marks the release of its 5th studio album “ARIRANG” with a huge free comeback live, thrilling fans around the world
BTS, whose return painted Gwanghwamun Square in violet light—an epic homecomingBTS—global superstars (RM, Jin, SUGA, j-hope, Jimin, V, and Jungkook)—took over Gwanghwamun Square, the very heart of South Korea, perfectly.
| James choi
A Historic Comeback Moment Shaped by BTS and Netflix… Pre-Show Media Briefing at the Scene for “BTS Comeback Live: Arirang”

A Historic Comeback Moment Shaped by BTS and Netflix… Pre-Show Media Briefing at the Scene for “BTS Comeback Live: Arirang”

For the first time in four years, BTS returns as a full group and unveils the first live performance of their new song “Arirang” at Gwanghwamun, Korea’s iconic landmark—bringing it to the world for the first time. Netflix confirmed it will stream live in more than 190 countries, delivering a shared, simultaneous experience with the “Biggest Viewing Party on Earth.” Through close collaboration between HYBE and Netflix, the show will highlight harmony between tradition and modernity—previewing a cultural event that reflects the reach and stature of K-culture.
An unprecedented event is taking place in Korea—right in the heart of Seoul. BTS , who released a new album for the first time in four years, will present a live performance alongside Netflix at Seoul’s Gwanghwamun.
| Seongchan Eol
[Culture&] BTS Members Answering Questions, Korea's 'Arirang'... The Sincerity Captured in the Title Track 'Swim'

[Culture&] BTS Members Answering Questions, Korea's 'Arirang'... The Sincerity Captured in the Title Track 'Swim'

Starting with an idea from Jungkook, the logo reflects Korea's spirit in the lyrics. The title track 'Swim' embodies the identity of the seven members for the ultimate BTS comeback!
Global top artist 'BTS' is making their return to the music scene with the surprise release of their 5th studio album 'Arirang' on the 20th. This new album has gained 'immense attention' in the global music market by adopting a representative folk song of Korea as its title.
| James choi
[Culture&] BTS Gwanghwamun Concert with Netflix and Three Telecom Companies 'All-Out Effort'

[Culture&] BTS Gwanghwamun Concert with Netflix and Three Telecom Companies 'All-Out Effort'

From Netflix's global live broadcast to telecom companies' AI traffic management... The K-pop stage has transformed into a massive IT battleground.
BTS Takes Over Gwanghwamun, IT Industry 'Emergency' Ahead of the massive comeback concert of 'BTS' at Gwanghwamun Square in Seoul, South Korea's 'IT industry' has entered an unprecedented emergency system. With hundreds of thousands of people and global viewers expected to gather simultaneously,...
| James choi
[Culture&] 260,000 ARMYs Gather... The Industry Drenched in Purple for BTS Gwanghwamun Concert

[Culture&] 260,000 ARMYs Gather... The Industry Drenched in Purple for BTS Gwanghwamun Concert

From pop-up stores to limited edition rooms, a massive marketing campaign targeting ARMYs worldwide has begun
On the 21st, a massive crowd of 260,000 is expected to gather for the special performance of 'BTS' at Gwanghwamun Square in Seoul. With a large-scale gathering of 'ARMY' from around the world anticipated, the domestic industries including retail, fashion, and hotels have launched a massive...
| James choi
BTS, Regular 5th Album 'Arirang' Comeback Live Trailer Released…

BTS, Regular 5th Album 'Arirang' Comeback Live Trailer Released… "We Will Walk Together as Seven"

A heartfelt message to fans set against the backdrop of Gyeongbokgung Palace… Total production by Hamish Hamilton for the comeback performance in Gwanghwamun on the 21st, live-streamed worldwide on Netflix
The group BTS announced, "We believe that the seven of us can continue to walk this path together" ahead of the release of their regular 5th album 'Arirang' on the 20th. BTS released the trailer for their comeback performance 〈BTS Comeback Live: Arirang〉 (BTS THE COMEBACK LIVE | ARIRANG) through...
| 김지민
Tomorrow X Together, First Comeback After All Members Renew Contracts... Mini Album 8 Released on April 13

Tomorrow X Together, First Comeback After All Members Renew Contracts... Mini Album 8 Released on April 13

A lyrical title that evokes early debut emotions and a striking ‘thorn’ object catches the eye
The group Tomorrow X Together is making their return to the Korean music scene with their first group album after all members have renewed their contracts. Their agency, Big Hit Music, officially announced on the 2nd that Tomorrow X Together will release their mini album ‘7TH YEAR: When the Wind...
| Kim Ji-yeon
BTS World Tour 'Arirang', Live Viewing Confirmed in Theaters Worldwide... Tickets Open on 25th

BTS World Tour 'Arirang', Live Viewing Confirmed in Theaters Worldwide... Tickets Open on 25th

Regular 5th Album Comeback on March 20... Live Viewing Confirmed for Goyang and Tokyo Performances in April, Simultaneously Broadcast in Over 3,500 Theaters in 75 Countries
The comeback world tour 'Arirang' of the global group BTS will be broadcast live in theaters around the world. ⬦ Live Viewing Confirmed for Goyang on April 11 and Tokyo on April 18 The agency Big Hit Music officially announced on the 13th that the Goyang performance on April 11 and the Tokyo...
| 김지민
BTS Unveils 4th Generation Official Light Stick... Controversy Over Discontinuation of Old Light Stick Support

BTS Unveils 4th Generation Official Light Stick... Controversy Over Discontinuation of Old Light Stick Support

HYBE Reveals Design and Features of 4th Generation Light Stick on the 5th... Chic Black with 'Color Shaking' Feature; Will Continue Until May in Las Vegas, but Only '4th Generation' Wireless Connection from June Busan Concert; Fans Criticize 'Special Edition' Bought at High Price, Used Only a Few Times; Expectations and Concerns Rise Ahead of New Album 'Arirang' Release on March 20
BTS has introduced a new official light stick ahead of their full group comeback, but there is controversy within the fandom regarding the policy to discontinue support for the existing version. On the 5th , HYBE released a teaser video for the 4th Generation Light Stick on BTS's official YouTube...
| Yangsimoh
[Photo &] BTS, First Ever Solo Concert at Gwanghwamun... Live Streamed Worldwide on Netflix

[Photo &] BTS, First Ever Solo Concert at Gwanghwamun... Live Streamed Worldwide on Netflix

Celebrating the release of the 5th studio album 'Arirang', a return after 3 years and 9 months... A new chapter in Korean cultural history
Group BTS is writing a new history for Korean pop culture. On the 21st at 8 PM, they will hold a solo concert to celebrate the release of their 5th studio album at the heart of Seoul, Gwanghwamun Square. This is the first time a solo concert for a specific artist is being held at Gwanghwamun...
| James choi