[Culture&] BTS Gwanghwamun Concert with Netflix and Three Telecom Companies 'All-Out Effort'

BTS Takes Over Gwanghwamun, IT Industry 'Emergency'

Ahead of the massive comeback concert of 'BTS' at Gwanghwamun Square in Seoul, South Korea's 'IT industry' has entered an unprecedented emergency system. With hundreds of thousands of people and global viewers expected to gather simultaneously, this stage has emerged as a 'testbed for global platforms' beyond just a concert. The curtain has risen on a 'digital hegemony competition' where advanced technologies are mobilized from communication networks to streaming and traffic control.

Simultaneous Broadcast in 190 Countries, Netflix's 'K-Pop Live' Targeting

The first to make a bold move is the global OTT 'Netflix'. They will 'live broadcast' this concert in over 190 countries, declaring an expansion into 'live content' from their traditional focus on movies and dramas. Live streaming, which generates massive traffic at specific times, is a key weapon for locking in new subscribers. This broadcast, accessible to global viewers at no additional cost, is a powerful signal of Netflix's 'domination of the K-pop market'.

"Prevent Traffic Chaos" - Three Mapping Platforms' 'Ultra-Precise Control'

In preparation for the unprecedented crowd density, mapping platforms 'Naver', 'Kakao', and 'T-map' have also launched an all-out effort. Naver Maps has implemented 'indoor maps' for restroom and gate locations, while KakaoMap provides 'ultra-precise location information' for over 420 bus routes to immediately guide detours. T-map Mobility is also monitoring road closures and non-stop subway sections in real-time to maximize 'convenience of movement' for attendees.

AI Protecting the Communication Network, Telecom Companies' 'Network Defense'

To handle the explosive data traffic, the 'three mobile carriers' have pulled out the 'artificial intelligence (AI)' card. SK Telecom predicts traffic in advance with its AI system 'A-One', while KT blocks base station overload with its automatic control solution 'W-SDN'. LG Uplus has also fully adopted autonomous load distribution technology. This cultural event, where a global fandom converges, will soon prove the 'global competitiveness' of South Korea's IT infrastructure.