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Search results for "soft power"

[Photos &] K-Culture and K-Pop Fandom Rock Colombia’s Election Campaign: Left-Wing Candidate’s “OPPA” and “I Love You” Strategy

[Photos &] K-Culture and K-Pop Fandom Rock Colombia’s Election Campaign: Left-Wing Candidate’s “OPPA” and “I Love You” Strategy

Colombia’s left-wing presidential candidate targets young voters by leaning on the K-pop fandom. Using social messages from K-culture such as BTS to push back against the conservative camp.
An Unexpected Gamble That Shook Colombia’s Presidential Race, Blurring the Lines Between Politics and CultureOn the modern political stage, “image making” is not just packaging—it is the core mechanism of power.
| James choi
Galaxy Corporation Receives Presidential Citation for Contributions to 2025 APEC... G-Dragon Serves as Ambassador

Galaxy Corporation Receives Presidential Citation for Contributions to 2025 APEC... G-Dragon Serves as Ambassador

Gifts of 'Cheering Sticks' to World Leaders... "Recognition of K-Entertainment's Diplomatic Achievements"
Singer G-Dragon's company, Galaxy Corporation, has been awarded a Presidential Citation for its contributions to the successful hosting of the 2025 Asia-Pacific Economic Cooperation Summit.Galaxy Corporation served as an official sponsor of the APEC Summit and attended the welcome dinner, with...
| 김지민
BTS RM to Serve as Keynote Speaker at APEC CEO Summit

BTS RM to Serve as Keynote Speaker at APEC CEO Summit

Scheduled to Present on K-Culture Soft Power Before Global Business Leaders
BTS leader RM will take the stage as a keynote speaker at the Asia-Pacific Economic Cooperation CEO Summit held in Gyeongju on the 29th. This is the first time a K-pop artist has served as a speaker at an economic forum.
| 김지민
BTS V’s “Christmas Tree” Waits for a New Record—500 Million Spotify Streams

BTS V’s “Christmas Tree” Waits for a New Record—500 Million Spotify Streams

Ongoing popularity of the first Korean OST track to enter Billboard, as V achieves his fifth personal 500-million streaming milestone
BTS V, 'Christmas Tree' 'Spotify' tops 500 million streams. . . Dominant global music powerMember 'V'‘s solo track 'Christmas Tree' by 'BTS' has surpassed 500 million cumulative streams on the global music platform 'Spotify'.
| James choi
'The Mandalorian and Grogu' — The series that propelled Star Wars, how does it play in theaters? (+post-credits scene)

'The Mandalorian and Grogu' — The series that propelled Star Wars, how does it play in theaters? (+post-credits scene)

The galaxy's greatest duo has arrived in theaters. The cold-but-warm-to-his-people Din Djarin and the adorable-looking yet incredibly powerful Grogu are the protagonists. These two, who starred in the Disney+ original series 〈The Mandalorian〉, have their post-season-3 exploits captured in the new...
| Seongchan Eol
“Without Foam, Served Hot” Starbucks Releases Two “The Devil Wears Prada 2” Beverages

“Without Foam, Served Hot” Starbucks Releases Two “The Devil Wears Prada 2” Beverages

To Celebrate 1 Million Cumulative Admissions, Starbucks Reveals Two Custom Drinks Perfectly Bringing Miranda and Andy’s Real-World Ordering Styles to Life
'Starbucks Korea,' Surpasses 1 Million Admissions with the Launch of 'The Devil Wears Prada 2' Limited-Edition Custom Drinks'Starbucks Korea' partnered with the blockbuster film 'The Devil Wears Prada 2', which is sparking a surge in popularity after surpassing 1 million cumulative admissions, and...
| James choi
“BTS Stood on the Balcony of Mexico’s Presidential Palace”… The Heart of Mexico Turned Violet Purple”

“BTS Stood on the Balcony of Mexico’s Presidential Palace”… The Heart of Mexico Turned Violet Purple”

At the invitation of President Sheinbaum, visited the presidential palace… greeted citizens from the balcony President Sheinbaum lauds BTS: “BTS music carries messages of friendship and peace” Economic impact from the Mexico City performance alone is about 155.7 billion won… Proving its global stature after dominating Billboard with “Arirang”
As the group BTS is currently on its world tour, “ARIRANG,” it has once again proved the overwhelming global status of K-pop by receiving head-of-state-level, official guest treatment in the heart of Mexico.■ BTS on the presidential palace balcony… Cheers that paralyzed Mexico City According to...
| Yangsimoh
[Photo &] BTS World Tour “ARIRANG” Opens in Goyang, “Concert Scene”…40,000 ARMYs Push Through Wind and Rain

[Photo &] BTS World Tour “ARIRANG” Opens in Goyang, “Concert Scene”…40,000 ARMYs Push Through Wind and Rain

Brought to Goyang Sports Complex for its debut Despite the rough weather, fans from around the world gathered, and lively activity continued throughout the surrounding business district under strict safety management.
[Photo] ‘BTS’ enthralls the world with the grand opening of the ‘ARIRANG’ tourGlobal pop icons ‘BTS’ kicked off the first chapter of their new world tour ‘ARIRANG’ at ‘Goyang Sports Complex’ in Gyeonggi-do. With commanding stage presence and flawless performances, the group quickly captured the...
| James choi
[Photo&] The Stars of “K-Pop Demon Hunters” sweeping the Oscars visit Korea, press conference highlights

[Photo&] The Stars of “K-Pop Demon Hunters” sweeping the Oscars visit Korea, press conference highlights

The production team, including director Maggie Kang, concluded a successful press conference. They shared ambitions for the sequel to be even bigger in scale and to incorporate Korean elements such as trot.
Returning in triumph with an Oscar trophy, the stars of “K-Pop Demon Hunters”The leading stars of the Netflix animated film “K-Pop Demon Hunters” (hereinafter “K-Pop Demon Hunters”), which swept major U. S. awards and sparked a global sensation, returned to Korea in triumph.
| James choi
BTS Releases Remix Album ‘KEEP SWIMMING’… Each Member’s Distinct Reinterpretation

BTS Releases Remix Album ‘KEEP SWIMMING’… Each Member’s Distinct Reinterpretation

Nine tracks reflecting each member’s musical direction… Netflix documentary ‘BTS: The Return’ released today… Shedding light on the comeback journey after 3 years and 9 months A major sweep at the ‘2026 iHeartRadio Music Awards’… Confirming their global status
BTS has captivated fans around the world with the sudden release of a remix album that carries on the momentum of the title track from their 5th full-length album, ‘Swim .’Multiple genre variations shaped by the individuality of seven members Their agency, BigHit Music, announced that on the 27th...
| Yangsimoh