G-Dragon and All Participants Appear Without Guarantee... APEC Promotional Video with a Different 'Style' Receives Hot Interest Domestically and Internationally

The promotional video released ahead of the 2025 Asia-Pacific Economic Cooperation (APEC) Summit is receiving intense interest due to its bold production and the participation of the cast without guarantee. This video, released by the Ministry of Foreign Affairs APEC Summit Preparation Planning Team, features a large number of representatives from various fields, including G-Dragon, President Lee Jae-myung, Director Park Chan-wook, Park Ji-sung, IVE's Jang Won-young, Chef Ahn Sung-jae, and DJ Peggy Goo. Notably, all of them participated without guarantee, adding sincerity to support the successful hosting of the APEC Summit.

This promotional video is directed by Shin Woo-seok of 'Dolphin Kidnapping Group', known for its original imagination and direction. Director Shin aimed to break the mold of traditional national event promotional videos and deliver the message in a cheerful and fresh manner. The promotional video is set in a hanok restaurant, where APEC participating country pilots are gathered. In a humorous scene, Jang Won-young tells G-Dragon, "Please take out the 2025 car," eliciting laughter. Particularly, President Lee Jae-myung makes a surprise appearance as an aircraft guide, aligning the aircraft of various countries behind Korea, which has been praised as bold yet witty.

G-Dragon, the APEC promotional ambassador, plays the lead role in the video, showcasing his unique presence, while other cast members willingly participated in the filming despite their busy schedules. Director Shin stated, "I thought it was important for President Lee Jae-myung to participate as a representative of the host country," and added, "I wanted to promote APEC in a friendly and cheerful manner, rather than a stiff and authoritative image."

The APEC promotional video has received positive reactions both domestically and internationally immediately after its release.