‘Just Makeup’ Final Episode Tonight at 8 PM! Towards the K-Beauty Throne!

K-Beauty Survival 〈Just Makeup〉 is ranked first in viewer satisfaction for entertainment shows, maintaining explosive popularity by topping Coupang Play's trending shows for five consecutive weeks since its release. On the 31st (Friday), the semi-final ‘New Face’ mission concluded, and after intense competition, Paris Geumsun, Sontail, and Oh Dolce Vita advanced to the final. The final episode will be released tonight at 8 PM, where the one true legend towards the K-Beauty throne will be determined.

Coupang Play's entertainment show 〈Just Makeup〉 is a massive makeup survival competition where makeup artists representing K-Beauty globally fiercely compete with their unique styles. In episode 9, the explosive topic was the result of writer Go Sang-woo's ‘Ka-madhenu’ mission, where Sontail achieved an overwhelming performance that seemed to reach an artistic level, securing first place and successfully advancing to the second final. Following this, a high-difficulty mission unfolded, where participants had to embody the symbolic ‘mother mermaid’ through their own makeup, using a phrase from writer Cha In-pyo's novel 〈Mermaid Hunting〉. Oh Dolce Vita successfully advanced to the final with a surprising impact reminiscent of raindrops in a black smoky look. Thus, Sontail, Oh Dolce Vita, and Paris Geumsun were confirmed as finalists, leading to the ultimate showdown for the K-Beauty legend title.

The highly anticipated final mission theme is ‘DREAMS’, where each participant must complete a photoshoot based on their own ‘dream’. The key is to visually implement ideals, identity, and artistic worldview through makeup, going beyond simple beauty expression. The results of the final mission will adorn the cover of the December issue of fashion magazine [Harper's Bazaar], which is an opportunity to etch their names on the global stage beyond just winning, capturing everyone's attention.

Especially, veteran actors Kim Young-ok, Ban Hyo-jung, and Jung Hye-sun, who have showcased their seasoned acting through numerous works, surprised everyone by appearing as models for the final mission. Sontail was matched with Kim Young-ok, Paris Geumsun with Ban Hyo-jung, and Oh Dolce Vita with Jung Hye-sun, and the narrative of ‘Dreams’ created by the top 3 alongside legendary actors promises a true finale where art and emotion intersect, raising expectations to the highest level.

〈Just Makeup〉 has recorded the highest viewer satisfaction for entertainment content (source: Consumer Insight) and has maintained its position as the top trending show on Coupang Play for five consecutive weeks. According to the overseas OTT ranking site FlixPatrol, it has entered the top 10 trending shows in 7 countries, and it has recorded an IMDb rating of 8.5, introducing a new world of K-Beauty beyond South Korea. As interest in the winner reaches its peak, attention is focused on who will be the protagonist rewriting the history of K-Beauty. 〈Just Makeup〉 will release its final episode today, November 7th (Friday) at 8 PM.