[Photo] BTS drives a “SWIM” boom across UK & U.S. charts… “Dynamite” surges 2x, heading for Billboard No. 1

BTS heats up Gwanghwamun, setting up a seventh overall No. 1 on “Billboard 200”

BTS, the world’s top-tier group, is writing a new chapter in the global music market with its 5th full album “ARIRANG.” The large-scale comeback live held at Seoul’s Gwanghwamun Square on the 21st demonstrated the overwhelming power of the global fandom ARMY, making the 3 years and 9 months of hiatus feel like nothing. Major foreign media outlets and influential music platforms are treating it as a foregone conclusion that BTS will clinch its seventh overall No. 1 on the “Billboard 200” chart, set for release next week. In particular, right after the comeback performance, streaming figures for the new album surged by 120%, and the group’s previous release “So Universe” saw a rebound on the charts by 250%, showcasing an unprecedented ripple effect.

Title track “SWIM,” setting new records on Spotify and ranking atop key Official charts in the UK and U.S.

The whirlwind created by the title track “SWIM” is sweeping across major global charts. While a top-tier debut on the U.S. Billboard main singles chart “Hot 100” is highly likely, the UK Official Singles Chart is also already pointing to the possibility of BTS achieving a No. 1 for the first time in history. On Spotify, the world’s largest music streaming platform, it racked up more than 14.64 million streams just on the first day after release, setting a new record that surpasses the group’s previous mega-hits. Soon after the new album dropped, new listeners jumped 690%, and the number of playlist additions topped 11.7 million—confirming once again BTS’s stature as a top global act, drawing not only longtime fandom but also mainstream audiences worldwide.