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Controversial “Reassignment Education,” Yet My Favorite Episode Is…

Controversial “Reassignment Education,” Yet My Favorite Episode Is…

Even in its second week after release, the Netflix series 〈Reassignment Education〉 topped the No. 1 spot among non-English TV shows in the global TOP 10 rankings. Cine Play reporters picked their favorite episodes.
Once again, a high-impact K-content title has burst onto Netflix. The Netflix series 〈Reassignment Education〉, which depicts the relentless efforts of the authority group for protecting teachers’ rights as it takes the side of victims and puts schools back in order, kept its No.
| Kim Ji-yeon
RIIZE, TREASURE, Lee Young-ji all on board…BOF opens in Busan on the 27th, building on BTS momentum

RIIZE, TREASURE, Lee Young-ji all on board…BOF opens in Busan on the 27th, building on BTS momentum

Asia’s largest music festival BOF runs on the 27th. A star-studded K-pop lineup from RIIZE and more, plus free park concerts by Lee Mu-jin and ZION.T
'The empire of silent sound, universal solidarity of Asia igniting in Busan' A festival is, by nature, a primal refuge where people seek release, and a vast screen onto which the desires of the era are projected.
| James choi
BTS, Blackpink, GD sweep top categories at Japan’s

BTS, Blackpink, GD sweep top categories at Japan’s "Music Awards Japan 2026"

BTS’s Jin and G-Dragon win, while producer 250 takes three crowns including an album featuring 250—proof of K-pop’s clout
Cultural power that erases borders, and the aesthetics of the hyperconnected era proven by K-pop The awards ceremony "Music Awards Japan 2026"—created by Japan’s pop music industry to loosen conservative gatekeeping and establish new authority—ended up being a stage that acknowledged K-pop’s...
| James choi
Kim Jae-joong Unveils 'Burn' Music Video for 'The Shrine: The Demon's Whisper' OST

Kim Jae-joong Unveils 'Burn' Music Video for 'The Shrine: The Demon's Whisper' OST

Blending K-shamanism and J-horror, Kim Jae-joong personally performs the OST as Myung-jin, a male shaman.
Ahead of its July 17 release, the shamanism-themed occult horror film 〈The Shrine: The Demon's Whisper〉 has unveiled the music video for "Burn," an OST track performed by lead actor Kim Jae-joong. 〈The Shrine: The Demon's Whisper〉 follows the story of Myung-jin (Kim Jae-joong), a male shaman who...
| Kim Ji-yeon
[Photo &] BTS Stitched the Skies Over Busan’s Gwangalli Beach…A Historic Drone Light Show With 1,000 Drones

[Photo &] BTS Stitched the Skies Over Busan’s Gwangalli Beach…A Historic Drone Light Show With 1,000 Drones

Faces of the seven members and a dazzling display of light—an unforgettable Busan night over the sea
Tearing Through the Dark With 1,000 Stars, Taking Over Busan’s Night On the night of the 13th, above the Gwangalli Beach seawater area in Suyeong-gu, Busan, the sky turned into a giant canvas. It was a moment when a special drone show—planned to commemorate the Busan concert of “BTS”—commanded the...
| James choi
Jun Ji-hyun X Koo Gyo-hwan’s “Colony” Reclaims No. 1 at the Box Office in a Day—500 Million Views in Sight

Jun Ji-hyun X Koo Gyo-hwan’s “Colony” Reclaims No. 1 at the Box Office in a Day—500 Million Views in Sight

Spurred by a new wave of Hollywood legend Steven Spielberg’s latest onslaught, the film bounced back to the top in just one day, flexing South Korea’s zombie strength Cumulative admissions surpass 4.91 million…Box-office momentum gets a further boost with special videos and events centered on zombie performers Yeon Sang-ho’s next-generation infection thriller, as it locks in a solo run at theaters and begins a long haul at the box office
〈Colony〉 is back at No. 1, putting 5 million admissions within reach. The film 〈Colony〉 depicts a string of incidents that unfold as a virus spreads inside a building. After it opened on May 21, it steadily held onto the top spot at the box office and surpassed 4 million admissions.
| Seongchan Eol
'Billboard No. 3' Cortis takes the stage for Gangnamun World Cup street cheering on the 12th

'Billboard No. 3' Cortis takes the stage for Gangnamun World Cup street cheering on the 12th

With the hit track 'Red Red' heating up Gwanghwamun, Cortis will deliver a special performance ahead of the first match of the 2026 North and Central America World Cup on the 12th
A massive red wave sweeping over Gwanghwamun—global sensation 'Cortis' to debut for the opening match The leading group 'Cortis', which has shaken up the global pop market, will ignite South Korea’s heart—the Gwanghwamun Square—at the time of the '2026 North and Central America World Cup'.
| James choi
[Publishing Industry Watch] Movie Box-Office Buzz Lifts Bookstores Too… ‘Project Hail Mary’ Tops May Bestseller List

[Publishing Industry Watch] Movie Box-Office Buzz Lifts Bookstores Too… ‘Project Hail Mary’ Tops May Bestseller List

'The Martian' and 'Artemis'—the finale of the so-called space trilogy—spins into a hit at the box office, triggering a backslide for Andy Weir’s sci-fi novel
Readers’ hunger for space returns the title to the bestseller summit By far, the top predator in the May publishing market was 'Andy Weir'’s SF blockbuster 'Project Hail Mary'. According to '200 Books in the Spotlight in May', a report released by the Korea Creative Content Agency after a precise...
| James choi
KakaoTalk Sets Up World Cup Rally Rooms for the North Central America World Cup, Offering Uniforms as Prizes

KakaoTalk Sets Up World Cup Rally Rooms for the North Central America World Cup, Offering Uniforms as Prizes

The service runs three open chat rally rooms you can choose based on your preferences, and hands out prizes such as national team uniforms to participants in a soccer quiz event.
A fan culture that has evolved into a digital public square, Kakao 'KakaoTalk Rally Zone' launches Kakao is rolling out 'KakaoTalk Rally Zone', a new channel that lets people support the national teams in real time ahead of the North Central America World Cup.
| James choi
Enjoying the 2026 World Cup on Roblox…FIFA Opens Official Hub, an Epic Tale Spanning 48 Countries in a Virtual Pitch

Enjoying the 2026 World Cup on Roblox…FIFA Opens Official Hub, an Epic Tale Spanning 48 Countries in a Virtual Pitch

'FIFA Super Soccer' and other popular games are linked in, with real-time scores and limited-edition rewards
'Roblox' and 'Fédération Internationale de Football Association ' meet in a groundbreaking way: The 2026 North America World Cup takes over a virtual world An epic saga of 48 countries laid out on the virtual pitch Global metaverse platform 'Roblox' teams up with 'Fédération Internationale de...
| James choi