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“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

“70% of Foreigners Are Captivated” K-pop Taking the World by Storm… BTS Is the Top Star

Seventy percent of foreigners in 30 countries are positive about Hallyu K-pop and BTS remain firmly in first place, and interest from Western countries such as the U.S. and Europe has surged significantly
The Current Status of Global K-Culture: An In-Depth Analysis of the '2026 Overseas Hallyu Reality Survey' According to the results of the '2026 Overseas Hallyu Reality Survey' released by the Ministry of Culture, Sports and Tourism, seven out of ten foreigners worldwide showed overwhelming...
[Culture &] Lee Soo-man, Founder of SM, Returns to K-pop in Full Force… Hosts an A2O Audition

[Culture &] Lee Soo-man, Founder of SM, Returns to K-pop in Full Force… Hosts an A2O Audition

The 3-year non-compete clause agreed with HYBE has been lifted. After launching A2O Entertainment, he is holding a large-scale audition, marking a return to K-pop.
'K-pop' maestro 'Lee Soo-man', returning to Korea after 3 years. . . 'A2O Entertainment' steps in 'SM Entertainment' founder and producer 'Lee Soo-man' is breaking a three-year hiatus and making an immediate return to the domestic 'K-pop' market.
[Culture &] HYBE will search for the next generation of global K-pop stars in India (population: 1.4 billion)

[Culture &] HYBE will search for the next generation of global K-pop stars in India (population: 1.4 billion)

The first auditions take place in five major Indian cities and online. Global partners such as Samsung and Nongshim join the project, helping expand K-pop’s reach beyond borders.
' HYBE ' in India, home to 1. 4 billion people, begins a search for the next generation of ' K-pop ' stars Global entertainment company ' HYBE ' will kick off a large-scale ' global audition ' for ' India ', a market of 1. 4 billion people, right away.
[Culture &] Lee Mikyung, Vice Chair of CJ, “K-Culture Godmother” Chosen by Hollywood’s U.S. Media

[Culture &] Lee Mikyung, Vice Chair of CJ, “K-Culture Godmother” Chosen by Hollywood’s U.S. Media

U.S. media: “The success of K-culture is the result of decades of meticulously designed work”… Spotlight on the key figure who guided the leap from DreamWorks investment to global masters
'K-Culture', the Architect of Globalization, Spotlight on Vice Chair 'Lee Mikyung' U. S. entertainment outlet 'The Hollywood Reporter' named Lee Mikyung, Vice Chair of the CJ Group, as the key figure behind K-culture’s global rise.
[Culture &] BTS Sweep Netflix… 18.4 Million Viewers Worldwide for Comeback Live, Claiming No. 1

[Culture &] BTS Sweep Netflix… 18.4 Million Viewers Worldwide for Comeback Live, Claiming No. 1

A global phenomenon that makes its four-year service break feel front-and-center… Captures the top spot in non-English shows across 24 countries and tees up a new documentary
The Comeback of a Global King—Takes Over the World with a Full-Group Stage After Four Years The group ‘BTS’ announced a flawless return after about ‘a four-year service break’. The free performance ‘BTS COMEBACK LIVE: ARIRANG’ held at Seoul’s Gwanghwamun Square on the 21st to celebrate the release...
[Culture &] Hwang In-youp X Lee Hye-ri Reunite in a First-Love Romance… “Dream for You” Set to Premiere in the Second Half

[Culture &] Hwang In-youp X Lee Hye-ri Reunite in a First-Love Romance… “Dream for You” Set to Premiere in the Second Half

A reunion romance between a genius director, Hwang In-youp, and a struggling reporter, Lee Hye-ri. With the team behind “The Uncanny Counter” and the creative forces from “Goblin” joining in, this is a highly anticipated release in the latter half of the year!
‘Hwang In-youp’·‘Lee Hye-ri’, ENA’s second-half tentpole ‘Dream for You’ as leads confirmedActors ‘Hwang In-youp’ and ‘Lee Hye-ri’ are teaming up for the first time for ENA’s new Monday-Tuesday drama ‘Dream for You’, scheduled to captivate viewers in the latter half of this year.
[Culture &] Kim Gun-mo’s Deep Bow Marks a Successful Return Stage After 6 Years… “Repay Fans With a New Album”

[Culture &] Kim Gun-mo’s Deep Bow Marks a Successful Return Stage After 6 Years… “Repay Fans With a New Album”

With all 6,000 seats sold out, he wowed the crowd by performing 27 songs—proving he’s still going strong. With Kang Bu-ja’s passionate support, he announced the release of a new album and offered a deep bow.
Kim Gun-mo ends his 6-year hiatus with a triumphant return—showing his powerful comeback in front of 6,000 fans, the beloved national singer Singer 'Kim Gun-mo' announced a perfect return after a long stretch of silence lasting 6 years. The Seoul stop of the nationwide tour 'Kim Gun-mo.
[Culture &] Romance After 15 Years… Go Soo Joins Park Min-young and Yook Sung-jae in “Nine to Six”

[Culture &] Romance After 15 Years… Go Soo Joins Park Min-young and Yook Sung-jae in “Nine to Six”

A workplace love triangle begins: workaholic Park Min-young and a warm younger man, Yook Sung-jae, star alongside Go Soo as the perfect division head—promising an office romance that will find its way into viewers’ homes this coming fall.
'Park Min-young'·'Yook Sung-jae'·'Go Soo', SBS’s new drama 'Nine to Six' confirmed for casting… A romance return after 15 years SBS officially announced the lineup for 'Nine to Six', a new 'office romance' slated to take over viewers’ homes this coming fall.
[Culture &] The Stage of Miracles… Celine Dion, “Rare Illness” Stricken, Set to Return With a Comeback Concert in Paris This Fall

[Culture &] The Stage of Miracles… Celine Dion, “Rare Illness” Stricken, Set to Return With a Comeback Concert in Paris This Fall

Relive the emotion of the Paris Olympics opening ceremony once again. Pop star Celine Dion, who has a rare neurological disorder, is officially expected to hold a major concert in Paris this coming fall!
The great diva returns—“Celine Dion” will take the Paris stage The world-famous pop star “Celine Dion”, who left the stage due to a rare neurological disorder, is finally coming back to be with her fans. Major foreign media outlets, including the U. S.
[Culture &] YG Entertainment’s Target Price of 87,000 Won Set on “BIGBANG’s Global Tour in the Second Half”

[Culture &] YG Entertainment’s Target Price of 87,000 Won Set on “BIGBANG’s Global Tour in the Second Half”

Korea Investment & Securities highlights YG Entertainment’s mid- to long-term growth potential, driven by BIGBANG’s global tour and BLACKPINK’s return
Korea Investment & Securities said it is raising expectations for BIGBANG’s comeback and a global tour in the second half, and on the 24th presented an investment view of “Buy” and a target price of 87,000 won. The target price was calculated by applying 12 months of forward-looking operating...