BTS' fifth studio album, 'ARIRANG', has surpassed 5 billion cumulative streams on Spotify, the world's largest music streaming platform, setting a new milestone in the global music market. Big Hit Music, the group's agency, said on the 14th that the album is currently the most-streamed release worldwide among albums released this year.
That figure far exceeds the results posted by global pop stars whose albums came out around the same time. It has more than 2 billion additional streams compared with Olivia Rodrigo's third studio album, which ranks second. Compared with new releases by global artists such as Bruno Mars and Harry Styles, which have remained between 1 billion and 2 billion streams, 'ARIRANG' has delivered an even more dominant performance.
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All 14 tracks find success on global charts, blending tradition and modernity
A closer look at the album's metrics highlights its consistent quality. After title track 'SWIM' set a major record by nearing 1 billion streams on its own, all 14 tracks on the album surpassed 200 million streams without exception.
The performance of 'No.29,' which reimagines traditional Korean sounds through a modern pop lens, has drawn particular attention. Even the track, built solely around samples of the majestic and mysterious ringing of the 'Divine Bell of King Seongdeok', reached 200 million streams. Critics say it has successfully imprinted Korea's distinctive aesthetic on listeners worldwide.

Unprecedented Billboard run marks return after 3 years, 9 months
The fifth studio album drew intense interest before its release as the first full-group project in 3 years and 9 months from the members who helped lead the global K-pop wave. It lived up to those expectations, surpassing 110 million total streams on March 20, the day of its release, alone and demonstrating explosive momentum.
The album's performance on the 'Billboard 200', the flagship album chart of the U.S. music industry, is also historic. 'ARIRANG' spent three consecutive weeks at No. 1 on the chart, marking the first such feat by a group album in more than a decade since 'Babel' by British folk-rock band Mumford & Sons in 2012.
With 'ARIRANG', BTS once again demonstrated its singular ability to elevate Korea's cultural assets into global trends, moving beyond mere numerical success. The unprecedented milestone of 5 billion Spotify streams is expected to stand as one of the group's major imprints on pop history.

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