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Search results for "HYBE Latin America"

HYBE’s Santos Bravos mark first anniversary… The group that captivated Billboard is set to perform at the 2026 Billboard Latin Music Awards

HYBE’s Santos Bravos mark first anniversary… The group that captivated Billboard is set to perform at the 2026 Billboard Latin Music Awards

New release confirmed for next month on the 20th; group previews performance at the 2026 Billboard Latin Music Awards
Global newcomers take over North and South American music markets just one year after debut HYBE's Latin pop project group SANTOS BRAVOS will make a surprise comeback on the 20th of next month to celebrate its first debut anniversary.
| James choi
BTS Takes Over Latin America… Brazil and Mexico Overtake Korea in Streaming

BTS Takes Over Latin America… Brazil and Mexico Overtake Korea in Streaming

Streaming Surpasses Korea—Mexico Even Sells Out 150,000 Seats. Expansion of South America Tours Including Peru and Chile
BTS’ fans take over Latin America: reshaping the global music market The group ’BTS’ is proving explosive popularity in the Latin America market, shaking up the landscape of the global music industry. The ’ARIRANG’ world tour show held in Mexico recently drew a stunning crowd of 150,000 viewers in...
| James choi
HYBE Latin America Boy Group 'Santos Bravos' Declares Global Leap

HYBE Latin America Boy Group 'Santos Bravos' Declares Global Leap

Five-member multinational group "We will fill stadiums with Spanish... K-Pop training system is key"
HYBE Latin America has announced a powerful leap onto the global stage with their localized boy group Santos Bravos. The members expressed their ambitious aspirations on the 20th through HYBE Latin America, stating, "We want to be pioneering artists who inspire the next generation to dream bigger".
| Yangsimoh
'HYBE's Companion' Colombian Band Morat Achieves First No. 1 on Billboard's 'Latin Airplay'

'HYBE's Companion' Colombian Band Morat Achieves First No. 1 on Billboard's 'Latin Airplay'

'Me Toca a Mí' Jumps 13 Spots to the Top...Record of 9.1 Million with a 64% Surge in Listenership
The Colombian four-member band Morat, in partnership with HYBE Latin America, has achieved its first No. 1 on the major U. S. Billboard charts, proving that the global expansion strategy of K-pop companies is also yielding results in the Latin music market.
| 엔터플레이
HYBE to introduce its “K-pop system” to the Indian subcontinent…Opening an audition to discover the next-gen global stars

HYBE to introduce its “K-pop system” to the Indian subcontinent…Opening an audition to discover the next-gen global stars

Following Japan, the U.S., and Latin America, HYBE’s “multi-home, multi-genre” strategy lands in India In-person auditions in 10 major Indian cities…Major global partners join in, including Samsung and Nongshim With an average age of 28 and a 1.4-billion-strong population, HYBE is expected to create a new super IP by combining vast potential with K-pop methodologies
After applying its “K-pop methodology” to local markets in Japan, the United States, and Latin America, HYBE is now rolling out its efforts in India as it moves full steam ahead to discover and nurture the next generation of global stars.
| Seongchan Eol
KATSEYE, the 'Dream Stage' That Shook South America... Uniting with 100,000 Audiences in Argentina and Chile

KATSEYE, the 'Dream Stage' That Shook South America... Uniting with 100,000 Audiences in Argentina and Chile

Attracting 100,000 audiences in Argentina... The spectacle of full audience sing-alongs from ‘Debut’ onwards
Global group KATSEYE has made a strong mark on the South American music scene, heating up the nights in Argentina and Chile. KATSEYE took the stage at ‘Lollapalooza South America’ on the 13th and 14th , passionately connecting with local fans.
| Kim Ji-yeon
Santos Bravos from HYBE has Arrived

Santos Bravos from HYBE has Arrived

A 'Festival-like Daily Life' Unfolds Against the Dazzling Night View of Mexico City
HYBE's ambitious Latin boy group Santos Bravos has finally unveiled themselves. Santos Bravos made their global music market debut by releasing the music video for their debut song '0%' on the 18th . The music video captures the five members enjoying their time as they immerse themselves in the...
| Seongchan Eol
'Hybe Latin Boy Group' Santos Bravos,

'Hybe Latin Boy Group' Santos Bravos, "What is the characteristic of K-Pop training? Not missing even the smallest details"

Debut commemorative Q&A released
Hybe's Latin boy group Santos Bravos shared their debut feelings. Santos Bravos (Drew, Alejandro, Kauê, Gabi, Kenneth) is a five-member boy group formed through a reality series that aired from August to October.
| Kim Ji-yeon
Lee Jae-sang, CEO of HYBE,

Lee Jae-sang, CEO of HYBE, "I will create a global virtuous cycle through localization of K-pop know-how"

Keynote speech at the Global Music Industry Forum... Emphasizing sustainable growth through localization
HYBE CEO Lee Jae-sang emphasized 'a global virtuous cycle structure through localization' as the key to K-pop's global success. In his encouraging speech at the opening ceremony of the 'International Youth Forum Final Conference' held at Hanyang University in Seoul on the 27th, CEO Lee stated, "The...
| Yangsimoh
BTS RM to Serve as Keynote Speaker at APEC CEO Summit

BTS RM to Serve as Keynote Speaker at APEC CEO Summit

Scheduled to Present on K-Culture Soft Power Before Global Business Leaders
BTS leader RM will take the stage as a keynote speaker at the Asia-Pacific Economic Cooperation CEO Summit held in Gyeongju on the 29th. This is the first time a K-pop artist has served as a speaker at an economic forum.
| 김지민