BTS Merchandise Sells Out in a Frenzy… Shinsegae Duty Free’s K-Wave Zone Sales Surge 120%
BTS’s Gwanghwamun concert and a new album launch help drive merchandise sales up 430%… spillover effects also boost food and fashion
'BTS' is enjoying a special lift with 'K-WAVE Zone'… merchandise sales soar 430%Shinsegae Duty Free’s K-pop specialty store, 'K-WAVE Zone', is posting an explosive growth trajectory built on 'BTS' demand. According to Shinsegae Duty Free’s indicators, the 'K-WAVE Zone' sales for the first through...
