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LE SSERAFIM, ILLIT, KATSEYE Team Up…HYBE Girl Group Unity “Iconic by Mistake” Drops

LE SSERAFIM, ILLIT, KATSEYE Team Up…HYBE Girl Group Unity “Iconic by Mistake” Drops

HYBE Labels’ LE SSERAFIM, ILLIT, and KATSEYE join forces for a special collaboration single releasing on the 12th The music video surpasses 10 million views in 30 hours and sweeps No. 1 in global YouTube music video trending popularity, proving its massive ripple effect Kicking off with a “techno sisterhood” moment, the lineup dazzles music fans worldwide with performances highlighting each team’s individuality and sisterhood
The girl groups of the HYBE labels that showcased a “techno sisterhood” recently— 'LE SSERAFIM', 'ILLIT', and 'KATSEYE'—will release the audio for their special collaboration single, “Iconic by Mistake ,” at 1:00 p. m. on the 12th.
| Seongchan Eol
LE SSERAFIM, ILLIT and KATSEYE Unleash a Once-in-a-Generation Collaboration as They Hit No. 1 on YouTube Worldwide

LE SSERAFIM, ILLIT and KATSEYE Unleash a Once-in-a-Generation Collaboration as They Hit No. 1 on YouTube Worldwide

HYBE’s three girl-group collaboration track “ICONIC BY MISTAKE” drops—provocative lyrics and commanding performances help it dominate global charts
The Prelude to an Unprecedented Alliance That Shakes the Global Pop SceneA fierce collision among the “HYBE” trio of sisters that has written a new chapter in K-pop. The overwhelming aura unleashed by “LE SSERAFIM”, “ILLIT”, and “KATSEYE” within a single frame signals a seismic shift in the global...
| James choi
BTS Busan Concert Delayed by 1 Hour as HYBE Apologizes, New Song Surges to No. 1

BTS Busan Concert Delayed by 1 Hour as HYBE Apologizes, New Song Surges to No. 1

The debut 13th-anniversary single sweeps No. 1 across 79 countries
The King of Global Pop and the Painful Growing Pains Behind a Glorious ReturnIs It an Art of Waiting, or a Predictable Operational Fumble. Busan Asiad Main Stadium, where fans from around the world have gathered.
| James choi
Prosecutors say “No” to allegations of “sorcery management” being false…All of HYBE’s complaints filed by Min Hee-jin cleared

Prosecutors say “No” to allegations of “sorcery management” being false…All of HYBE’s complaints filed by Min Hee-jin cleared

All of the complaints filed by former ADOR CEO Min Hee-jin against HYBE—including defamation and obstruction of business—were dismissed without charges
A period at the end of a legal fight: Prosecutors back HYBEIn an all-out showdown between former ADOR CEO “Min Hee-jin” and “HYBE,” the judicial system ultimately affirmed HYBE’s legitimacy. Beyond a straightforward management-rights dispute, the case—one that acted as a potential fuse for the...
| James choi
'Yngkeukeukeu' captures the moment as Cortis and Legend B not on the bill… 'Weconfe' powered by nonstop energy

'Yngkeukeukeu' captures the moment as Cortis and Legend B not on the bill… 'Weconfe' powered by nonstop energy

From Cortis’s crowd-synchronized singalongs to Legend B’s tribute stage, a global K-pop fest crafted by 30 teams wraps up
The evolution of K-pop beyond generations and borders—what the 2026 WeverseCon proved as new cultural powerThe landscape of the 2026 music industry is shifting sharply. At the center of it all, 'Cortis' has fully taken over Seoul Olympic Park.
| James choi
LE SSERAFIM, ILLIT, KATSEYE Team Up for a Once-in-a-Generation Collaboration

LE SSERAFIM, ILLIT, KATSEYE Team Up for a Once-in-a-Generation Collaboration

A day earlier on the 12th, new song “ICONIC BY MISTAKE” is released without warning. On the 11th, the first stage of “MCOUNTDOWN” hits live for the first time, and anticipation reaches a fever pitch.
A Meeting of Three Global Queens Beyond Borders, Writing a New Order for K-PopThree girl groups under HYBE, the absolute power broker in the global music market, were locked into a single frame. From the left, LE SSERAFIM owns the stage with unmatched performance; ILLIT casts a spell over the...
| James choi
BTS’ “SWIM” Breaks 500 Million Streams for the First Time This Year—Captures Even Artist of the Year at the AMAs, Unrivaled

BTS’ “SWIM” Breaks 500 Million Streams for the First Time This Year—Captures Even Artist of the Year at the AMAs, Unrivaled

With the full-track 1亿 streaming milestone on their fifth studio album and a clean sweep of eight trophies at HYBE’s AMAs, BTS proves its dominant foothold in the global music market
A new milestone for pop music: the sheer power of “Spotify” reaching 500 million streamsThe group “BTS” shook up the map of global music history once again. The title track of their fifth studio album, “SWIM”, set an unprecedented record by surpassing 500 million streams on the world’s largest...
| James choi
[Photo]& BTS Pulls Off a Three-Title Sweep Including the Top Prize at the AMA… “Thanks to ARMY” at the Awards

[Photo]& BTS Pulls Off a Three-Title Sweep Including the Top Prize at the AMA… “Thanks to ARMY” at the Awards

BTS, which returned to the AMA after four and a half years, swept three awards, including Artist of the Year. Heartfelt award-moment behind-the-scenes shared on Weverse.
A Great Milestone in the History of Global Pop Music: BTS Reclaims the AMA Top PrizeThe landscape of global pop music shifted again. The group 'BTS' grabbed the 'Artist of the Year' trophy, the second top prize of its career, at the 'American Music Awards' , the highest honor in the U. S.
| James choi
HYBE Cats Eye Clinches Two Wins at the U.S. “Webby Awards”

HYBE Cats Eye Clinches Two Wins at the U.S. “Webby Awards”

Wins the Main Award and the Popular Choice Award with the GAP campaign that surpassed 8 billion views... Returning with a new album in August
Standout as a global fashion icon, ‘KATSEYE’HYBE and Geffen Records’ joint global girl group ‘KATSEYE’ achieved two wins at the U. S. ’s most prestigious digital awards ceremony, the ‘Webby Awards’, proving its worldwide impact.
| James choi
HYBE Latin Pop “Santos Bravos” Wins Its First Award at the Spotify Awards

HYBE Latin Pop “Santos Bravos” Wins Its First Award at the Spotify Awards

HYBE’s five-member Latin pop group Santos Bravos proves its global fandom power by taking home a Spotify Awards trophy just one year after debut
‘HYBE’’s signal of Latin conquest, ‘Santos Bravos’ sweep global awards‘HYBE’, its ambitious five-member Latin pop group ‘Santos Bravos’, has proven its overwhelming presence in the global music market.At ‘Spotify Podcast Awards’, held on the 13th at the Mexico City venue Auditorio BB in Mexico,...
| James choi