Park Bo-gum Selected as Omega Global Ambassador... Standing Shoulder to Shoulder with George Clooney and Hyun Bin

Actor Park Bo-gum has officially joined the Swiss luxury watch brand Omega (OMEGA) as a global brand ambassador. On the 16th (local time), Omega announced Park Bo-gum's joining, stating that he will represent the brand alongside global stars such as George Clooney, Nicole Kidman, Eddie Redmayne, Daniel Craig, and Hyun Bin.

Omega CEO: "Captivated by Park Bo-gum's Passion for Acting and Authenticity Towards Watches"

Reynald Ashleyman, Chairman and CEO of Omega, stated about Park Bo-gum, "He is an actor loved by people of all ages," and mentioned that his outstanding acting skills, dedication to his work, and genuine passion for watches captured Omega's interest. Omega defines ambassadors as 'individuals who embody brand values' and highly values Park Bo-gum's global influence.

Park Bo-gum also responded, saying, "I was deeply impressed by Omega's history and craftsmanship," and expressed, "It is a great honor to be able to introduce the brand's philosophy and values to the world." To commemorate this partnership, he chose the 'Seamaster Planet Ocean' model featuring a blue ceramic bezel, showcasing his affection for the brand.

From a 'Trustworthy Actor' Across Genres to a Global 'Fashion Icon'

Debuting in the 2011 film 〈Blind〉, Park Bo-gum has built a solid filmography through dramas such as 〈Reply 1988〉 and 〈Moonlight Drawn by Clouds〉. Recently, he has proven his wide acting spectrum from melodrama to action through the Netflix series 〈Busted〉 and the drama 〈Good Boy〉, receiving praise from both the public and critics.

Already active as a global ambassador for the French luxury brand Celine, Park Bo-gum has now mastered both the fashion and watch sectors through this collaboration with Omega. The industry expects that Park Bo-gum, who is targeting both the Asian and global markets, will play a key role in expanding Omega's young consumer base.