HYBE Cats Eye Clinches Two Wins at the U.S. “Webby Awards”

Standout as a global fashion icon, ‘KATSEYE’

HYBE (HYBE) and Geffen Records’ joint global girl group ‘KATSEYE’ achieved two wins at the U.S.’s most prestigious digital awards ceremony, the ‘Webby Awards’, proving its worldwide impact.

According to a HYBE–Geffen Records announcement on the 16th, ‘KATSEYE’ won the main award with the ‘Better In Denim’ campaign they collaborated on with the global fashion brand ‘GAP’. In addition, they swept not only the ‘People’s Voice Award’—whose winners are determined by global public votes—but also fashion, beauty & lifestyle, and the branded entertainment video & film categories, setting off a remarkable run.

An ‘overwhelming performance indicator’ that dominated digital

Established in 1996, the ‘Webby Awards’ are the most prestigious awards ceremony often called the Oscars of the digital world. The ‘Better In Denim’ campaign by ‘GAP’—the one that brought ‘KATSEYE’ the honor—sparked explosive reactions after it was unveiled in last August, highlighting key values centered on respecting diversity. These results go beyond mere buzz, perfectly proving the strong cohesion of a global fandom and widespread public recognition.

At the center of global trends, announcing a comeback with the August release, ‘WILD’

Their influence was clearly evident even in major platforms’ year-end wrap-ups. In Google’s ‘Search terms for 2025’, they ranked No. 2 among trending musicians in the U.S., and on the global short-form platform TikTok, they rose to No. 1 as the ‘Global Artist of the Year 2025’, cementing their status as a true top-tier global artist.

Shaking up the global pop market, ‘KATSEYE’ will release their third mini-album, ‘WILD’, in August and captivate music fans around the world once again.