
〈EXIT 8〉 has opened a unique space that expands infinitely, as if escaping from a movie.
Set to release on October 22, 〈EXIT 8〉 tells the story of a man trapped in a repeating corridor until he finds the anomaly. Ahead of its Korean release, 〈EXIT 8〉 has conducted various unique advertisements in line with this concept, embodying the sensation of an infinite corridor.
First, the window pop-up ZZ Frame at the cultural complex ZZON located at 79 Dongil-ro, Seongdong-gu has transformed into a stunning visual of 'EXIT 8'. The overwhelming image filling the frame and the copy “The nightmare of the infinite loop begins” leaves a strong impression, making it a new photo spot in Seongsu.
Next, at L7 Hongdae by Lotte, where tourists flock, you can experience the world of 'EXIT 8' in advance. The outdoor advertisement of the large hotel, harmonizing with the stylish atmosphere near Hongdae Entrance Station, instantly captures the attention of domestic and international visitors. Simultaneously, near exit 8 inside Hongdae Entrance Station, an advertisement board featuring 'The Walking Man' (Coach Yamato) with a chilling smile asks, “Can you get out?” providing an immersive experience as if stepping into a scene from the actual movie. Additionally, the photo zone set up at CGV Yongsan I'Park Mall replicates the visuals of 'The Walking Man' and the rules of the underground passage in the movie, transforming the everyday space of the theater into an infinite loop underground passage.




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